Remember that outdated stereotype where men were supposedly the superior drivers? Well, France just threw gasoline on those embers of sexism with a new campaign from a road safety association. They’re urging folks to “drive like a woman” – you know, with caution, courtesy, and maybe a healthy dose of risk aversion – in a bid to boost road safety.
The awareness campaign comes from Victimes & Citoyens, a French road safety association. The message they’re trying to convey is that “to stay alive behind the wheel, the best thing for men to do is adopt the same behavior as women.” The group believes that this approach would lead to fewer accidents and reduce the number of people dying on the streets.
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