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2008 Audi A3 Cabriolet Debut With Complete Full Image Gallery
Sporty, elegant, emotion-packed – the new Audi A3 Cabriolet is making its appearance in perfect time for spring 2008. The open-top Audi A3 is the premium option in the compact class. It offers the sporting genes of the A3 coupled with the uncompromising quality that distinguishes every Audi model. There are four engines to choose from, together with an extensive range of individual equipment options. Sales commence in Germany at the start of February 2008.

Audi convertible models generally sport a classic fabric top – and in the case of the Audi A3 Cabriolet this feature lends its profile a note of harmonious elegance and coupé-like sportiness. Its soft top is notable for its light weight and excellent fit. It can be opened hydraulically in just nine seconds; when open, it takes up very little space. The hood is available in semi-automatic and fully automatic versions, in the latter instance as a specially soundproofed acoustic hood.

The body structure of this premium convertible from Audi contains a high proportion of high-strength, ultra-high-strength and hot-formed steels, as well as a large number of reinforcing measures that provide maximum rigidity and crash safety. Inside, the accustomed uncompromising build quality, attractive design and exemplary ergonomics create an atmosphere of sporting elegance. There is ample space here for four occupants. The rear seat backs can be folded down, increasing the luggage capacity from 260 to 674 litres – whether the hood is up or down!

The A3 Cabriolet is being built in four engine versions – two petrol and two TDI. They combine ample power with impressive efficiency. All of them are direct injection units with turbocharging. The performance range extends from 77 kW (105 bhp) to 147 kW (200 bhp). As an option, the innovative S tronic dual-clutch gearbox takes charge of applying the engine's power to the wheels.

The Audi dynamic suspension lends the A3 Cabriolet superior agility. It comes complete with responsive electromechanical power steering, which consumes very little energy. The four-link rear suspension combines superb comfort with sporty handling properties. As well as the standard suspension, there is also the option of sports suspension.

Audi is offering the Audi A3 Cabriolet in the Attraction and Ambition equipment lines. In both cases its equipment specification is extensive and the Ambition line includes 17-inch aluminium wheels, sports suspension and sports seats, among other features. An S line exterior package and S line sports package are available from quattro GmbH.

The exterior design

There are many arguments in favour of the classic soft top as featured on Audi convertible models. One of them is evident at first sight: the harmonious proportions. Thanks to the hood's compact folding design, Audi's designers were able to create a four-seater with appealing lines. With the roof open, the Audi A3 Cabriolet looks compact and light; with the roof closed, it radiates the elegance of a coupé. Measuring 4,238 millimetres in length, 1,765 mm in width and 1,424 mm in height, it ranks among the sporty compact models in its competitive field.

The strong presence of the A3 Cabriolet is typical of the Audi brand. The interplay between its surfaces lends the body the character of a sculpture; these lines are framed by the forward urge of its lines. The horizontal dynamic line above the sill and the ascending shoulder line create the impression of a more elongated body.

The face of the A3 Cabriolet is dominated by the large single-frame grille, but the headlights are also an eye-catching feature. The precision of their design gives visible expression to the perfectionism of the brand with the four rings. They can be supplied optionally with xenon plus lights, which can operate in tandem with the dynamic adaptive light technology. The "wing" – a chrome vapour-coated wing-shaped contour – has become established as a characteristic Audi element; its form varies depending on the type of headlight.

The daytime running lights in the form of an integral light strip – an important safety feature at Audi – comprise seven white light-emitting diodes in conjunction with the xenon plus units. Similarly to the headlights, the rear lights of the A3 Cabriolet are of a flat, broad design. Their technology is based on fibre optic rods, but the visual effect is of two radiant rings that clearly distinguish the car as an Audi even after dark.

When viewed side-on, the athletic physique of the Audi A3 Cabriolet is clearly in evidence. The striking wheel arches accommodate large wheels: in the case of the Attraction equipment line, 16 inches in diameter. The Ambition version has 17-inch wheels made from cast aluminium. 18-inch wheels from quattro GmbH are available as an option. Audi supplies the A3 Cabriolet in 15 paint colours that can be combined with three hood colours – black, blue and red.

The hood and body

Audi has remained faithful to its successful line: the new A3 Cabriolet likewise has a classic fabric top. This blends in perfectly with the original, authentic idea of open-top driving and the feeling of carefree agility. The hood keeps its shape thanks to the mechanically moved metal linkage, which assures an excellent close fit, perfect tightness and the silhouette of a coupé. A large, heated glass rear window affords a good view to the rear.

Audi can supply the fabric top in two versions – the semi-automatic soft top and the fully automatic acoustic hood. In both cases the hood is moved by a high-pressure pump with two hydraulic cylinders. They open the large soft top in an extremely rapid nine seconds. This means that even a short stop at traffic lights is long enough to complete the process.

When lowered, the hood is folded up in a Z-pattern so that it takes up a minimum amount of space. The header – a board at its front edge – comes to rest on top, basically flush with the body, with the result that the structure needs neither a tonneau cover nor a cover flap. The folded hood is set down in a compact sheet steel compartment that reduces the luggage compartment capacity only very slightly. The high-performance kinematics mean that the acoustic hood can also be opened and closed at speeds of up to 30 km/h – a big advantage in terms of convenience when driving in urban traffic. The process is controlled by a switch on the centre console; the hood can also be opened and closed conveniently from outside the car, via the ignition key in the door lock.

The fully automatic soft top takes the form of an acoustic hood. Between the outer skin and the inner lining there is a synthetic fibre mat that further improves thermal insulation and soundproofing – at a speed of 140 km/h it is only 1 dB (A) louder inside the Audi A3 Cabriolet than in the A3. If only the front seats are occupied, a wind deflector can be erected above the rear bench seat in a few simple steps from one side of the vehicle.

High-strength steel: low weight and maximum rigidity

An extensive package of measures gives the body of the A3 Cabriolet its rigidity, and this open-top Audi drives with the same standards of precision, agility and comfort as the A3 with permanent roof. 45 percent of the bodyshell is made from high-strength steels, while nine percent in fact consists of ultra-high-strength steels, combining low weight with maximum rigidity. The roof frame and roll-over bar incorporate hot-formed steels for maximum safety.

Reinforcing profiles are integrated into the side sills and vehicle floor. V-pattern steel profiles additionally reinforce the forward structure and rear end, and there is a capsule with another reinforcing frame beneath the engine compartment. There are high-strength panels in the B-posts.

A box-shaped structure made from high-strength sheet steel separates the passenger compartment from the luggage compartment. The roll-over bars of hot-formed steel tubing are bolted into this structure. Similar high-tech tubes serve to reinforce the A-posts internally. Head/thorax side airbags are integrated into the backs of the front seats. In the event of a rear-end collision, the Audi integrated head restraint system promptly cushions the head and upper body.

The interior

The interior of the Audi A3 Cabriolet radiates an air of sporting elegance; its materials, Audi's accustomed uncompromising build quality and its design accentuate the premium character of this new convertible model. Calm lines border its large surfaces. The four round air vents and the side knee cushions on the centre console's struts are reminiscent of the Audi TT.

It is a matter of honour for Audi to maintain the perfect standards of ergonomics that it has pioneered. The speedometer and rev counter's red needles sweep across dials in a sporty black. On the Ambition equipment line, the A3 Cabriolet is supplied with a three-spoke leather sports steering wheel. Multifunction keys are available as an option, and the S tronic transmission features shift paddles. The switches adopt an organic, ergonomic design. The two navigation systems available use an operating logic adopted from the superior MMI concept as familiar from Audi's large car lines.

Audi offers a broad range of options for the seats. On the Ambition line, both front seats are sportily contoured. An electric four-way lumbar support is available as an option, as is heating for the front seats or all four seats.

The interior: that free, open-air feeling

The classic convertible character that the fabric top creates in the open-top A3 can also be detected in the way the interior space is used. The windscreen is as upright as on the A3 with permanent roof, creating an unobstructed, airy impression of openness – unlike many competitor concepts with a steel roof, where the windscreen lies flatter. Because the folded hood occupies little space, it has not been necessary to move the rear bench seat further forward. This leaves ample legroom at the rear, thanks in part to the long wheelbase of 2,578 millimetres.

Another of the Audi A3 Cabriolet's major strengths in everyday use is its variable luggage compartment. The rear seat backs, split 50:50, can be released from the luggage compartment. The wide, high through-loading space that is created increases the luggage capacity to 674 litres and the load area length to 150 centimetres – ample even for large items of sports equipment. In the standard arrangement the luggage compartment has an ample capacity of 260 litres, whether the hood is open or closed.

The drivetrain

The A3 Cabriolet is being built in four four-cylinder engine versions, two of them petrol and two diesels. All of them are turbocharged direct injection engines – their designations TFSI and TDI embody technological combinations that blend impressive output with high efficiency. TFSI technology demonstrated its potential over many years in the realm of motor sport – the sports prototype R8 won the Le Mans 24 Hours five times between 2000 and 2005. The Audi R10 TDI added to the string of successes in 2006 and 2007 with its immensely powerful V12 TDI.

The new A3 Cabriolet is available with a choice of two TDI engines – a combination with which Audi already established a trend in 1995; back then, the 1.9 TDI became the first diesel engine in the world to be used for powering a convertible. In the A3 Cabriolet, the smaller of the two four-cylinder engines musters up an output of 77 kW (105 bhp) and a hefty 250 Nm of torque at just 1,900 rpm from a swept volume of 1,896 cm3. The speedometer needle takes 12.3 seconds to pass the 100 km/h mark, and the top speed is 185 km/h. This diesel version uses just 5.1 litres of fuel per 100 km. The A3 Cabriolet 1.9 TDI is available with a five-speed manual gearbox.

The new 2.0 TDI with its displacement of 1968 cm3 displays the strengths of the TDI concept in an evolutionary interpretation – it runs efficiently, powerfully and very quietly. The four-valve engine, which is equipped with two balancing shafts, has been fitted with a newly developed common rail system. Its turbocharger has variable vanes for greater responsiveness and the pistons have acquired an optimised geometry that further enhances the efficiency of the combustion process.

The two-litre engine develops 103 kW (140 bhp). Between 1,750 and 2,500 rpm it generates 320 Nm of torque – enough to accelerate the A3 Cabriolet from 0 to 100 km/h in 9.9 seconds and up to a top speed of 204 km/h. The 2.0 TDI is content to clock up 100 kilometres on an average of just 5.3 litres of fuel and its emissions already undercut the limits of the future Euro 5 standard. As an option, Audi can supply the high-tech S tronic transmission instead of the manual six-speed gearbox.

Petrol direct injection: injection pressure boosted to 150 bar

The newly developed 1.8 TFSI produces 118 kW (160 bhp) and 250 Nm, the latter across an engine-speed range of 1,500 to 4,200 rpm. An adjustable intake camshaft optimises filling of its combustion chambers and two balancing shafts guarantee plenty of refinement.

Direct injection and turbo technology is the ideal combination for abundant driving pleasure and impressive efficiency. The turbocharger responds extremely fast and the four-cylinder engine is spontaneous, fleet-footed, high-revving and torquey. It accelerates the A3 Cabriolet with six-speed manual gearbox to 100 km/h in 8.3 seconds and on to 218 km/h; it accomplishes the EU driving cycle on an average of 7.3 litres per 100 km. Alternatively Audi can supply the sporty S tronic.

Technically speaking, the 1.8 TFSI is a very close relation of the 2.0 TFSI that was voted "Engine of the Year" three times in a row by an international panel of journalists. The two-litre version puts 280 Nm of torque onto the crankshaft from 1,800 to 5,000 rpm, and between 5,100 and 6,000 rpm it develops 147 kW (200 bhp). The 2.0 TFSI likewise operates with an adjustable intake camshaft and two balancing shafts, and its compression ratio of 10.5:1 guarantees high thermodynamic efficiency.

With the S tronic dual-clutch gearbox that is available alongside the six-speed manual gearbox, the A3 Cabriolet 2.0 TFSI sprints from 0 to 100 km/h in 7.3 seconds; its top speed is 231 km/h. It uses on average 7.6 litres of fuel per 100 kilometres.

The engine's power is directed to the front wheels on all versions of the Audi A3 Cabriolet; the engine versions from the 103 kW (140 bhp) upwards are fitted with a six-speed manual gearbox as standard. The S tronic combines the advantages of both automatic and manual transmission. At high loads and engine speeds, it shifts between its six gears in just 0.2 seconds without palpably interrupting the power flow.

The driver can operate the S tronic by means of the one-touch lever or, in motor racing style, using the shift paddles on the steering wheel. There are furthermore two fully automatic modes available, D for Drive (standard) and S for Sport. The S tronic operates highly efficiently and its electronic management in the automatic mode ensures that the engine runs as economically as possible at low engine speeds. Even the most painstaking of drivers could not accomplish this better.

The dynamic suspension

The light, compact fabric top lowers the overall weight and the centre of gravity of the Audi A3 Cabriolet. This helps the Audi dynamic suspension to realise its full potential.

Audi had recourse to a classic layout for the front suspension – a McPherson design with triangulated lower wishbones. The subframe on which the structure is mounted is made from aluminium. Bolted to the body, it imparts the forward structure with very high rigidity.

The precise, firm-acting rack-and-pinion steering operates with electromechanical power assistance with speed-dependent control. The system does not use energy when the car is driving in a straight line, saving 0.2 litres of fuel per 100 kilometres on average.

The four-link rear suspension represents another technical highlight. Its design principle brings major advantages in terms of handling characteristics because it registers and responds to longitudinal and lateral forces separately. Here again, a subframe connects the suspension with the body; compact coil springs and dampers provide vertical support.

All these technologies are key ingredients of the overall impact made by this sporty convertible. It is infused with the precision and spontaneity that the car delivers with every turn of the steering. The open-top A3 is sprung with subtlety and its steering functions with unshakeable calm. The self-steering behaviour remains neutral right up to a very high handling limit.

Options: sports suspension and large-dimension wheels

For the Ambition equipment line, the A3 Cabriolet is available optionally with sports suspension that lowers the body by 15 mm. The Attraction line comes with 16-inch wheels with size 205/55 tyres. On the Ambition, 17-inch aluminium wheels with size 225/45 tyres are standard. Audi can also supply four other wheel versions as options, as well as a tyre pressure monitoring system.

The brake system of the A3 Cabriolet likewise satisfies sports standards. The front discs are ventilated and have a large diameter. The pedal feel is direct and spontaneous, and the braking power can be regulated with outstanding ease. Particular emphasis was placed on reducing the braking distance when the stabilisation program (ESP) was being fine-tuned.

The equipment

The Attraction line of the Audi A3 Cabriolet already comes with a semi-automatic hood. Four electric windows and the standard daytime running lights round off the specification. The sporty Ambition line has the distinguishing features of 17-inch aluminium wheels, front fog lights and sports suspension. Inside, the sumptuous equipment includes sports seats, a driver information system, a leather sports steering wheel, a wind deflector and special inlays, upholstery and door sill trims.

The range of options for the A3 Cabriolet includes such convenient items as multifunction steering wheels, deluxe automatic air conditioning, leather upholstery, heated seats and a parking aid. Xenon plus headlights and the adaptive light for cornering illuminate the road effectively in the dark. The storage package for the interior and luggage compartment and a ski and snowboard bag further add to the practical utility of the A3 Cabriolet.

Typically for Audi, the A3 Cabriolet too features a broad range of multimedia technologies. This extends from the chorus CD radio, with four speakers, to the Bose sound system. All audio systems from the concert radio upwards include an interface on the centre tunnel for connecting up an iPod or MP3 player. Two navigation systems – with monochrome or large colour monitor – help with providing directions. For mobile telephony, Audi offers a mobile phone preparation in combination with the audio systems.

Those who are fond of very special features will appreciate the equipment lines on offer from quattro GmbH. The S line comprises an exterior package for the body and a sports package. A third option available from quattro GmbH is the Audi exclusive line.


2008 Audi A3 Cabriolet Debut With Complete Full Image Gallery



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AudiphileAudiphile - 11/30/2007 9:26:41 AM
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Lovely vehicle. When will they import it to the U.S?

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ThierryHenry14ThierryHenry14 - 11/30/2007 9:51:58 AM
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hopefully soon. This car is perfect for city driving and cruising on a spring day. haha.


JUGNUJUGNU - 11/30/2007 10:04:12 AMView My AgentSpace
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Nice.

btw this is the proof that all Audis look the same.
A5 then A4 and now this A3 all look the same.

JUGNU


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EvoAudiEvoAudi - 11/30/2007 10:23:28 AMView My AgentSpace
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They're purposely made to look alike because they are under the same model branch- a4 is entry sedan, a5 is the coupe of the a4, and the a3 is more of a hatch a4 but more separated. But yes most of the audi models look alike, but don't most mb's and bmw's look alike?


EL34EL34 - 11/30/2007 10:42:36 AM
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So what if they look alike.




EnnNorakEnnNorak - 11/30/2007 10:58:42 AM
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They are supposed to look the same as the marketing boys are strong believers in brand recognition. JUGNU, you may wish to advise the auto industry how they can achieve brand recognition without making similar-looking cars.


stash84stash84 - 12/1/2007 1:00:54 PM
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lmao


S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:43:22 PMView My AgentSpace
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Yes, does it really matter if they all look alike when they all look so GOOD?


bulldogzbulldogz - 11/30/2007 10:24:19 AM
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can someone clear this up for me: will there be an A4 cabrio, or just an A5 one?

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RupertRupert - 11/30/2007 12:18:31 PMView My AgentSpace
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Just an A5 one.
The A4 will be sedan and estate only.



bulldogzbulldogz - 11/30/2007 2:03:20 PM
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thank you, so how will Audi justify an S5 cabrio for maybe a few grand less, but with a softtop? Just curious.


RupertRupert - 11/30/2007 6:12:23 PMView My AgentSpace
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I'm not sure I understand your question.
A few grand less than what? An M3?



S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:47:13 PMView My AgentSpace
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Yeah, I didn't understand that, either.


LuxuriousLuxurious - 11/30/2007 10:26:04 AM
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I think if this car is supposed to compete with the BMW 1-series, it fell short!

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TheSailorTheSailor - 12/1/2007 6:01:26 AMView My AgentSpace
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Actually, the 1-series have been made to compete with this car, and the A3 is hugely more successfull in it's primary market, Europe! The 1-series is too much of a niché car to compete with the "easier-to-live-with" audi! The Audi have a look which is far easier to live with for most people, it comes with either AWD or FWD which makes it way better suited to europe since most of europe gets covered in snow during the winter time and it has more interior room.


bulldogzbulldogz - 11/30/2007 10:46:35 AM
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I would like to see the C-class enter this segment and just get rid of the SLK.

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EnnNorakEnnNorak - 11/30/2007 11:05:32 AM
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bulldogz, I'd like to see Mercedes offer the C-Class with more comfortable tires and suspension and with a higher front bumper that will not add thousands to life-cycle cost because of repair bills due to hitting high curbs when parking nose first toward a curb in a shopping center for example. The C-Class interior is too cramped as well. Last but not least is my disgust with Mercedes' pricing policy with extra charges for all paint colors except a few standard bland colors.


TheSailorTheSailor - 12/1/2007 6:03:30 AMView My AgentSpace
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Uhmm... A and B-class?! They are in this segment... They're not doing that well, but they do have cars in the segment. I'd steer clear of them though!


Jag_xfrJag_xfr - 11/30/2007 10:58:08 AM
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Really not liking the convertible, the roof doesn't look right either up or down! How lazy is Audi's styling aswell, every car they make has the same front & rear etc...

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Jag_xfrJag_xfr - 11/30/2007 10:59:36 AM
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This looks like a cut 'n' shut!!

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JUGNUJUGNU - 11/30/2007 11:29:07 AMView My AgentSpace
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OK i know the rival companies has a design language and u can find similarities in their models but not the extent of Audi.

example, here u can pick the A5's taillights and put it in A4 or this new A3. No doubt they'll fit. Others companies' deisgns don't resemble this much.

Audi is just too much look alike.

Now if this contine expect the upcoming A5 cabriolet to be exactly a longer A3 cabriolet.

JUGNU


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HyundaiHyundai - 11/30/2007 12:28:48 PM
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This is MUCH better looking than the 1-Series and looks far more expensive too. I love what Audi is doing!

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stash84stash84 - 12/1/2007 1:04:09 PM
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The 1 series is much nicer but ill take audi interiors anyday over any bmw interior


MPowerDKMPowerDK - 11/30/2007 12:36:38 PM
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The front end looks pretty good, but overall i think the BMW 1 series looks better, except the front and interior.
But pretty good anyway.


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S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:49:18 PMView My AgentSpace
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"The front end looks pretty good, but overall i think the BMW 1 series looks better, except the front and interior."

So basically, that was a contradiction. You think the majority of the A3 looks better than the majority of the 1 Series. But you think the 1 Series looks better.

Very well-pieced sentence you have there.



I95SPEEDINGTICKETSI95SPEEDINGTICKETS - 11/30/2007 1:33:49 PM
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Thats what i like about Audi

They do not spend too much time & money on advertising, they Concentrate on just on making Very Good Vehicles.

Thats why they are so popular in their home country and in most of Europe.

Less Bullshit, More Quality.


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RupertRupert - 11/30/2007 6:13:15 PMView My AgentSpace
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Less Bullshit More Quality is a much better slogan than Vorsprung durch technik.

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JUGNUJUGNU - 11/30/2007 1:14:19 PMView My AgentSpace
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guys u forgot to deboost me. Comeone people deboost me quickly.

LOL

JUGNU


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bimmerbimmer - 11/30/2007 1:53:53 PMView My AgentSpace
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There you go... :)


BMW995BMW995 - 11/30/2007 2:05:10 PM
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What a smashing success for Audi!
A great design which their engineers and designers should be very proud of. This car will be an automatic home run and a tremendous sales success.


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LarryLarry - 11/30/2007 5:52:06 PM
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Is it me or does anyone else see that this is a VW golf/ rabbit cabriolet with a Audi symbol? Look at the last VW golf cabriolet ( Not the VW Eos) and compare.

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LarryLarry - 11/30/2007 5:57:22 PM
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I doubt this car will be successful in the US, I would rather buy a Pontiac Sunfire, or a Mini than this Audi A3, maybe if it was about $10,000.

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S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:52:41 PMView My AgentSpace
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You would rather buy a Pontiac Sunfire??? What is wrong with you??? Do you know what a POS that is? And how Pontiac pulled it from the market?

This car will probably compete directly with the Mini Cooper S convertible. Look for pricing of under $30K, to remain competitive, and to leave room for the A5 Cabriolet (and current A4 until the end of its production run).



RupertRupert - 11/30/2007 6:14:19 PMView My AgentSpace
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I can see myself and many other people driving this.
I like it - small, nippy, practical (fold down rear seats must be a first), good looking, right badge...in a few years I think I will have saved up for this...


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KEVINBSL500KEVINBSL500 - 11/30/2007 6:22:03 PM
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I'll take the BMW....Its the complete package....

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GermanNutGermanNut - 11/30/2007 7:57:15 PM
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This car will sell like hotcakes. The 1-series is a complete joke. The only good thing the 1-series has going for it is its engine.

It maybe fast and it maybe faster than the competition, but the interior, handling and design suck.

Every magazine has concluded the same about the over-hyped 1-series BMW.


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KingerKinger - 12/3/2007 8:33:22 AM
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The interior may not be as nice as the A3, but it certainly doesn't suck. And the handling has been widely praised as the best in its class. I don't know what reviews you're reading, though your overt bias never fails to shine through:
http://www.autoexpress.co.uk/carreviews/firstdrives/211321/bmw_1series_coup.html



jeffgalljeffgall - 11/30/2007 8:00:26 PM
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I'm a little surprised they didnt go with a hard top vert like the VW Eos

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TheSailorTheSailor - 12/1/2007 6:07:48 AMView My AgentSpace
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Every Audi convertible ever made have had a soft top, Audi is very proud of their soft top and the soft top is more compact and weighs less, so I think it would have been quite a surprise to most people if they HAD built it with a hard top!


AudiA4AudiA4 - 11/30/2007 8:28:12 PM
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Is this only going to be available in FWD trim? I didn't see anything in the press release about quattro.

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RupertRupert - 12/1/2007 7:12:07 AMView My AgentSpace
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Initially FWD only - Quattro will come later.


LarryLarry - 11/30/2007 8:46:51 PM
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Sell like hot cakes? The current A3 only sells a whopping 400-500 per month, but I guess that pretty good for Audi, look for next week's Audi U.S. Nov. sales. I guarantee U.S. sales of no more than 500 A3, for comparision Mini will sell 3000 to 4000 in November. Sell like Hot Cakes??? Please, not in the USA

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AlexTxAlexTx - 12/1/2007 10:05:00 AM
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Larry, Larry, Larry... you should know that the A3 is not intended for the U.S primarely.
It's Europe where they sell in the thousands and outsells its competition by a good margin.
The A3 is needed in the States, but production is low and that also justifies the number sold in the States.
Also the Mini is smaller than the A3 (By a good margin) and also less expensive. It better sell more than the A3!
The A1 will compete against the Mini.



S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:54:30 PMView My AgentSpace
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This car isn't built for the US.

Notice how the press release is in GERMAN. Where Audi (as a whole) outsells BMW by a healthy margin.

Think outside the box for once!



TheSailorTheSailor - 12/2/2007 4:25:50 PMView My AgentSpace
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Now now S4... I know that you like Audi alot, but lets not invent facts! BMW STILL outsells Audi in Germany. I don't think you know just how popular BMW still is in Germany!

Here's the numbers:

http://www.autobild.de/artikel/Themen-News-Geschaefte-liegen-auf-Eis_451210.html

And actually, in Germany (and only in Germany), the BMW 1-series outsells the A3. This could be due to the age of the A3... I'm a bit surprised, and even more surprising, the A-class outsells both by a healthy margin!



S4cabriofoxoneS4cabriofoxone - 12/2/2007 6:09:48 PMView My AgentSpace
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Sailor, that's the number for BMW & MINI. Audi outsells BMW alone. If you wanted to do Audi and its subsidiaries, SEAT and Lamborghini should also be there.


TheSailorTheSailor - 12/3/2007 7:51:54 AMView My AgentSpace
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Uhmm... NO... Look at the numbers... The Mini might be included in those numbers, but Audi still doesn't outsell BMW! BMW Haven't sold anywhere near 25.000 Minis to date this year, and that is roughly the hole between Audi and BMW. Mini have been increasing steadily throughout the year. Their sale to date is somewhere close to 12000 this year... Subtract that from BMW's sales, and they are STILL 15.000 cars ahead.

Once again... Please don't make up facts... Audi DOES NOT outsell BMW in Germany.



GermanNutGermanNut - 12/1/2007 12:33:28 PM
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Larry, first of all you obviously don't realize that the Audi A3 is designed primarily for the European market.

By now I expect you to know that these smaller cars such as the Audi A3, BMW 1-series and Mini are designed for European customers that need small cars to fit in the European back alleys.

The U.S. likes their cars long, wide and big.

Also, the Audi TT has already spanked the BMW 1-series in a comparison done by Autocar.

I keep telling you the 1-series is a complete joke except for the engine.

The exterior design is bland, the interior cheap and the handling is bad for a BMW.

No wonder the Audi TT easily defeated the over-hyped BMW 1-series.


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LarryLarry - 12/1/2007 3:48:39 PM
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Great keep that A3 in China and Europe, makes sense in those market. However you will plenty of over-hyped 1 series on a highway near you. I thought the TT was more of a BMW Z4, MB SLK compeitor, but no matter, I guarantee the 1 series will out sell the Audi TT and Audi A3 combined in the USA. Better yet just pull the A3 from the USA for good.

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GermanNutGermanNut - 12/1/2007 6:04:07 PM
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Larry are you are a financial analyst????

Everything you ever say has to do with overall sales or if you would buy a car compared to the competition.

Let me remind you that sales are in no way indicative of product quality.

For example, is the Bentley Continental Flying Spur less desirable than BMW's 7-series because the BMW 7-series outsells it.

What I can tell you, Larry, is improved product quality, better high-performance vehicles, dealer knowledge/quality, reliability, engine choices and niche vehicles are the key to becoming the leading premium luxury auto-manufacturer in the world.

Audi is working hard at improving quality (although they are already regarded as having perhaps the best quality out of any mainstream premium luxury manufacturer) and all the other factors.

If you think your interpretation of sales figures are going to stop Audi form releasing niche vehicles such as the A3, A1, Q5 and A7 you better think again.

Audi doesn't follow your thinking that just because a car is going to be outsold by the competition, you shouldn't release the car.

Get in touch with reality you research analyst.


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TheSailorTheSailor - 12/2/2007 4:34:35 PMView My AgentSpace
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The A3 is IN NO WAY a niche car! It is Audi's BEST seller in Germany! That makes it MAIN product... Not a niche product!

Also, you are so much on about the interior quality of Audis, yet you forget that BMW have definitely learned their lesson and have greatly improved their build quality and materials. They messed up with some of the present cars, but you're memory must be very short, because the E46 and E39 was fully comparable to the A4 and A6 of the time... You should know this as you claim that your family owns several BMWs and didn't you just buy a 3-series?! Or is that just something you made up? A way to put a little weight behind your silly little "Audi is god, BMW is crap"-rant?!



huu76huu76 - 12/1/2007 7:00:34 PM
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Kind of stubby, but beats the 1-series anyday.
It's going to lose so many points in the comparisons though since they repeated the IS-F's mistake of not offering 5 seats.


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S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:44:01 PMView My AgentSpace
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Since when do 170in long convertibles have five seats???


RupertRupert - 12/3/2007 9:56:03 AMView My AgentSpace
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No convertible on sale has 5 seats, I believe.
There just isn't enough hip room.



MunichRobMunichRob - 12/1/2007 9:52:40 PMView My AgentSpace
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"GermanNut" you're the complete joke. Contrary to what that one Autocar review said, I've also read an article posted on this website a month or two ago that considered the 1-series as the most entertaining car to drive in BMW's whole line-up! Autospies themselves posted rave reviews on the 1-series as well.

As far as looks go this A3 convertible looks good, but no better than the 1-series. The front end looks better than the 1er I'll give it that, but the short trunk & how the cover for the top raises so much higher than the body panels makes the A3 look stubby.

The interior doesn't look so much nicer than the 1's either, I don't find anything wrong with the look of the 1's interior, & how do you know it's so cheap? Have you sat in it?

Besides the TT's competition from BMW is the Z4, which is way older than the TT but edges it out in everything except interior & exterior design. I wonder if you can explain that one to me.


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S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:46:41 PMView My AgentSpace
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"As far as looks go this A3 convertible looks good, but no better than the 1-series."

That's what you think.

The A3 is significantly better from the front... AND from the rear. The rear happens to be the 1's worst view. Strangely misconstrued taillamps; they should've followed the 1 Series Concept's style (those can be found on the Z4).

And if the A3 hatch's reviews are any indication (and my ownership experience with it), it will be a blast to drive. An S3 Cabriolet would be interesting.



KingerKinger - 12/3/2007 8:39:30 AM
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"The A3 is significantly better from the front... AND from the rear. The rear happens to be the 1's worst view. Strangely misconstrued taillamps; they should've followed the 1 Series Concept's style (those can be found on the Z4)."

And thats what you think. ;)



S4cabriofoxoneS4cabriofoxone - 12/1/2007 11:43:35 PMView My AgentSpace
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A very unexpected, yet interesting and exciting, new release.

I wouldn't buy one, but it's certainly cool.



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huu76huu76 - 12/2/2007 11:59:58 PM
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Foxy,
I can't think of any convertibles that offer 5 seats.
My point was that there's not reason why this has to be a 5 seater, especially when a Maybach 62 only seats 4 and no one seems to care, but when the IS-F does, the world comes to an end.