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BMW named for Audi executive Sebastian Mackensen as head of its Mini brand.

Mackensen, 43, will succeed John Goller, who has headed Mini since 2013, BMW said in a statement. Goller, 48, will move to China to take over responsibility for sales and marketing at the BMW Brilliance joint venture. Goller was previously BMW China's marketing boss before returning to Europe.
 



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BMW Places Former Audi Executive In Charge Of MINI Brand

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