BMW Group said sports cars may never find as many buyers as they did in the market's glory days before the global recession."The sports car market is roughly half of what it used to be," Ian Robertson, BMW's head of sales, said in an interview at the manufacturer's headquarters in Munich. "Post-2008, it just collapsed. I'm not so sure it'll ever fully recover."
In Europe and North America, the car's role as a status symbol has diminished, with SUVs and crossovers becoming ever more popular.
In China and emerging markets, Robertson said hot weather, pollution and a penchant for chauffeur-driven limousines have made sports cars less popular among richer clients.
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