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Alfa Romeo has been the butt of jokes for years.

Even especially during those years, it hardly sold any cars in the United States. (In 2016, it posted 516 total U.S. sales.)

Older Alfas are known for their propensity to rust and for any number of frustrating mechanical hiccups that happen with no apparent consistency or common theme, while electrical and software “issues” have plagued modern examples in recent years. (Then there was that embarrassing day at the track with BMW and Mercedes, which may have been an isolated event but wasn’t great for street cred.)

But now the humble Alfistis in your life—your cousin, a friend at work—has a strong comeback. They can thank the Alfa Romeo Giulia. This is the car that will receive all the credit for (re) introducing Americans to the 107-year-old brand.



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