Full year Ford U.S. sales totaled 2,497,318 vehicles, with Ford marking its ninth straight year as America’s favorite brand
A continued stronger mix of trucks and SUVs expanded transaction pricing for another new record of $38,400, a $1,600 increase over December last year; this compares to a $470 increase for the overall industry at just $34,000 per vehicle
Full year F-Series sales were up 1.4 percent on a total of 909,330 trucks sold for 2018 and the 42nd consecutive year for F-Series as America’s best selling pickup
Ford sold a total of 217,653 commercial vans in 2018, making it the best seller of commercial vans in America for 40 straight years
Ford SUV sales totaled 797,238 a new sales record for Ford SUVs; this comes on the success of the all new Expedition and EcoSport, setting the Ford brand up well as it transitions to the all new Explorer and Escape later this year
Due to order timing, daily rental sales were down; Ford fleet sales declined 19.5 percent in December, with daily rental down 41.5 percent
Lincoln Dealers reported their best retail sales month since March, 2007 on strong SUV sales performance; Lincoln SUVs were up across the board