Easily 2014's most controversial vehicle is the Cadillac ELR.
Of course, this is largely due to the fact it's essentially a reskinned Volt. And though I dealt with a lot of blow back via Twitter this week, I am sticking to my guns --> the Volt is not a success.
So, with a starting price at approximately $75,000 big ones and a questionable design that isn't all that extreme, what's the deal here?
The latest news to break about the ELR is that about HALF of the Cadillac dealership network will be opting OUT of selling them. On the surface this sounds extremely BAD. But, Cadillac's people are saying that it's the rural dealers opting out of selling electric vehicles as there isn't much of a business case there. Oh-kay, that makes sense.
But there's a cynical side of me that is wondering if Cadillac is already starting to hedge its bet with this vehicle and prepare for a bloodbath. We've heard already that it's a low volume seller and we shouldn't expect too much from it and now this?
It doesn't sound like a company that's particularly proud of its product or innovations.
What say you, Spies?
Are YOU buying Cadillac's story to the ELR NOT being sold by half of its dealers or are YOU prepared to call a potential bluff?
Just the Facts: