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Peugeot S.

A., the French manufacturer of Citroen and Peugeot and the second-largest automaker in Europe, says it is "considering" a US comeback after 23 years of absence. Currently in the midst of reorganization that includes four major benchmarks, CEO Carlos Tavares told Edmunds that a successful completion could be followed by a triumphant return to the US. First, though, Peugeot wants to establish a separate high-end brand for Citroen’s DS models, reduce model lines from 45 to 25 and return to profitability

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How Well Can They Do? Peugeot Considers Re-Entering US Market After 23 Years

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