SHARE THIS ARTICLE

Korea’s premiere automaker, Hyundai, was met with quite a few raised eyebrows when it first introduced its luxury models - the Equus and Genesis - in America.

The company known for reliable econoboxes was suddenly taking on the likes of the Lexus, Infinity and even German automakers such as BMW and Audi. Now, Hyundai Motor America CEO Dave Zuchowski says the company may introduce a third premium nameplate to the market “within a couple of years”.



Read Article


Is the Time Ripe For Hyundai To Spawn A Separate Luxury Brand?

About the Author

Agent009

User Comments

JDMUSMuscle
cidflekken
quizz
cidflekken
MattDarringer
HughJass
MattDarringer
cidflekken
SteveT

Add your Comments

Images hosted in your AgentSpace can now be posted in the comments section using the following syntax (case matters): [img]IMAGE URL[/img]
Example: [img]http://agent001.myautospies.com/images/sample.jpg[/img]