Lexus has been working especially hard to ditch its longtime conservative image.
High-performance and an entirely new design language is proving to be a winning combination. The best two mainstream examples of this are the IS F sedan and the new RC F coupe.
Yes, the LFA was a brilliant supercar but it’s just that: a supercar. It wasn’t mainstream. The former two are meant to give the BMW M3 and M4 a hard time.