Currently, Lexus relies on the North American market to push most of its 500,000 unit annual sales.
But that is about to change, as Toyota’s luxury brand is currently adapting its fleet to be more European compatible. The NX is the first example, and the automaker said it won’t stop here, planing to take out a new model every year until 2020.
Although it’s not on sale yet, the Lexus NX will make a hit in Europe, where buyers’ demand for crossovers is higher than ever. And since that’s only the equivalent of a BMW X3 or Audi Q5, Lexus plans a rival for smaller rivals too.Read Article