The all-new 2014 Mercedes-Benz CLA-Class is the third vehicle in the compact car family and is appealing to a new generation of buyers.
What is a so appealing about the new four-door coupe?
A new generation of buyers has found out about the all-new 2014 Mercedes-Benz CLA-Class and they like what they see. In April 2013, Mercedes-Benz introduced the new CLA compact luxury car with its four-door coupe styling, and buyers took notice. But these buyers are not the seasoned group the German automaker has typically attracted in the past. A new younger buyer that is over a decade younger, and many much younger than the median age of 57 for the brand, are buying the new CLA. How was Mercedes able to change gears so quickly?