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When it comes to automotive design — today — Toyota's luxury division, Lexus, is pushing the envelope.

Previously, one would have thought that Lexus was designing bars of soap.

But when you see a big body coupe as emotive as the LC, you know something different is going on. With its aggressive lines, in-your-face front grille and sweeping details, it's not a vehicle for the faint of heart.

It looks like a concept car.

And while there's been plenty of doubters who have chastised the marque for its over-the-top designs, there's been a base of consumers who love the new Lexus. Now we're at a cross roads: Does the "L" brand continue this aggressive take OR does it go back to a more conservative look and feel?

The latest renderings of the next-gen IS sedan give us a taste of what to expect. Having said that, what say you, Spies? Should Lexus keep pushing boundaries or stay in its lane?


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RENDERED SPECULATION: Does Lexus' Next-gen Vehicles Need An EVEN MORE Bold Design?

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