Report: Hyundai Genesis to produce 380 hp - hoping to take on Lexus LS

I am a huge Lexus fan, and I don't discredit this car for a second!

I never liked Hyundai, but they are making some really good moves lately.

I like the way this car looks, and I am sure that it will be a success for them.

— Hyundai (View Profile)

Posted on 8/28/2007 12:36:03 PM | reply to this comment | Votes: 9   

CU and JD mean SFA, quoting these numbers will not convince me and a lot of other people.

Just as Micheal Karesh at Truedelta he has lots of reasons why these numbers are meaningless.

— kpaxx (View Profile)

Posted on 8/28/2007 3:32:04 PM | reply to this comment | Votes: 1   

houston, that's exactly what Mercedes fans were saying when the Lexus LS400 was introduced. Hypocrite!

— S4cabriofoxone (View Profile)

Posted on 8/28/2007 6:31:55 PM | reply to this comment | Votes: 6   

I should preface my comments by letting you know that I am a MB dealer and agree with S4cabriofoxone: Lexus showed in 1989 that Hyundai's Genesis strategy is a sound one. Will the car be a true Lexus (or MB or BMW) equal? Likely not. But at such a significant price advantage, it will be successful... and it will reposition the brand. I also believe that Lexus is in for a little bit of a tumble, anyway. Despite what Consumer Reports says about past quality, CURRENT quality is NOT the equal of MB CURRENT quality - these days there is a HUGE gulf between the LS and the S-Class. Lexus is buying back a bunch of the new LS's due to poor quality and technical issues. Having gone though this with MB 4-5 years ago, I can tell you that recovery takes time and is painful. Oh, they'll be back, but they will lose some following. And Hyundai may just win some of it.

— TheHoov (View Profile)

Posted on 8/28/2007 7:37:41 PM | reply to this comment | Votes: 4   

Sure, Mercedes quality is better than Lexus. This from a Mercedes dealer.
I will stick with Consumer Reports on that one.

— david999 (View Profile)

Posted on 8/28/2007 9:27:09 PM | reply to this comment | Votes: 0   

"SO I GIVE NO SATIFISCATION TO HYUNDAI.....IT JUST MAKES ME SO MAD WHEN SOMEONE COPIES ANOTHER CAR AUTO MAKER LIKE THIS AND GETS AWAY WITH IT."

This is just too funny. The irony!

— SevorbeupstryIsBack (View Profile)

Posted on 8/29/2007 6:04:52 AM | reply to this comment | Votes: 3   

I'm so happy that this car will be available as it fits my requirements and I don't want to buy a Lexus and have everyone laugh at me for paying thousands extra just to get the Lexus "L" on the grille. My wife wants a small SUV and so far only the Tribeca has met our requirements. I hope she falls in love with the Hyundai Genesis and that will be the end of my new vehicle search.

— EnnNorak (View Profile)

Posted on 8/29/2007 11:49:34 AM | reply to this comment | Votes: 1   

I'm sure hyundai can pull it off. I guess that is why toyota is scared of hyundai and trying to buy hyundai factories.

This will really devalue the LS!

— kpaxx (View Profile)

Posted on 8/28/2007 10:29:47 AM | reply to this comment | Votes: 2   

I do infact prefer the look of it to the LS in all honesty. I just hope they can make it as refined, then Toyota/Lexus really will need to consider their business plans.

— Czelinski (View Profile)

Posted on 8/28/2007 10:32:45 AM | reply to this comment | Votes: -6   

It's amazing how far Hyundai has come in such a relatively short time.

I hope this succeeds and causes lots of pain and suffering for the competition.

— sold2early (View Profile)

Posted on 8/28/2007 10:49:30 AM | reply to this comment | Votes: 5   

The veracruz already took down the RX so don't say it can't happen

— Autoegr525 (View Profile)

Posted on 8/28/2007 10:59:33 AM | reply to this comment | Votes: 0   

That looks good, certainly will be interesting to see what this car is like. I doubt they'll be taking in Lexus with their first attempt but you've got to start somewhere.

— Kinger (View Profile)

Posted on 8/28/2007 11:01:51 AM | reply to this comment | Votes: 3   

Weird how Lexus was launched as an alternative to the Germans, and now Hyundai is becoming an alternative to Lexus. I'm all for another luxury car without any inherent arrogance.

Circle of life.

Good job Hyundai. It wasn't that long ago the brand was a joke. That is a good example of turning a company around.

— answer (View Profile)

Posted on 8/28/2007 11:24:28 AM | reply to this comment | Votes: 5   

Good effort by Hyundai. I do prefer the look of the Jaguar XF better.I also suspect it will handle better.However 380 HP is nothing to sneeeze at.

— mini22 (View Profile)

Posted on 8/28/2007 11:49:09 AM | reply to this comment | Votes: 2   

I think Hyundai is makign a big mistake with this venture. They have steadily lost ground to the japanese (toyota Honda) in the economical car dept. (Yaris, Fit, Scion Xd ,tc etc) as they have failed to keep the early lead they had with the elantra.
Further more, the micro car niche is under major attack in asian countries as Toyota and Honda (alongw ith Renault, GM ) are goign all out in small car production.

I feel they neeed to secure their base before trying to hit upmarket. Far from scaring Lexus, as much as some BMW trolls would like to dream about, they seem to have squandered the lead they had in the beginning part of this decade for small car manufacturing .

— izfuney (View Profile)

Posted on 8/28/2007 11:59:34 AM | reply to this comment | Votes: 4   

Impressive if they pull this off. With the Genesis, Veracruz, Azera and Sonata, Hyundai is making some really good cars now.

— PlanB (View Profile)

Posted on 8/28/2007 12:39:55 PM | reply to this comment | Votes: 5   

The Germans have tried to take on the Lexus LS and failed miserably. What makes you think Hyundai can fare better? Nothing touches the Lexus LS. The closest thing to the LS is the Infiniti Q45.

— david989 (View Profile)

Posted on 8/28/2007 1:02:48 PM | reply to this comment | Votes: -3   

Watch out boys and girls. Nissan is "quietly making noise" with the Q45 or Q55. With everyone looking at both the M and G vs their BMW counterparts, Infiniti will continue to gain allot of positive recognition. I believe it will make it hard for Hyundai to make headway against these cars.

— montyz81 (View Profile)

Posted on 8/28/2007 1:11:00 PM | reply to this comment | Votes: 2   

Hyundai has no chance against the LS460, only people that don't like cars and want something cheap will buy the genesis.

— STJ88 (View Profile)

Posted on 8/28/2007 1:12:45 PM | reply to this comment | Votes: 4   

Hyundai has steadily, over the years, improved their vehicles no doubt about it.
But, their problem is that they came on the scene with sub-par cars and this remains in peoples minds. When Lexus started, they produced high quality vehicles right off the bat, and have always been in the luxury class. In fact, Lexus is the top selling luxury brand in South Korea, Hyundai's base. The companies that should worry are VW and Audi, which have many vehicles in the area where Hyundai competes best.

— david999 (View Profile)

Posted on 8/28/2007 1:42:34 PM | reply to this comment | Votes: 4   

Genesis aka THE END OF the XF and Jaguar as well. Apart from a near identical tail-end, and an absolute dead ringer for a profile, guess what else the Genesis has going for it that Jaguar similarly HOPES for, as admitted by Jaguar & Ian Callum their lead designer? In Jaguar's own admission "Growth must come from new wealth- hence the new Jag XF's somewhat untraditional shape".
At $25,000 less than the non supercharged XF, but with 85bhp more, the Genesis is going to wipe the ranks of the 'new-wealth' segment while Jaguar looks on (once again) wondering what in hell happened to them.
In an relevant aside, the Gensis' interior is about an age ahead of the XF's, which for some reason decided to target 'new-wealth' by offering a last gen Audi A8 redux, and not a very good one at that. They've also admitted that what they've got going for them is a rotary gear selector!! Wow- rotary gears! Look Ma- it turns.
Truly, the Asians are going to wipe the floor with European brands which though innovative, can only keep getting more and more expensive while Asian manufacturers introduce the same levels of luxury and performance for HALF the price (and a fourth of the bullsh**).
Any body on this blog know of even ONE European or American manufacturer, EVEN ONE- that has made the strides that Lexus, Infiniti and Hyundai have made in the last decade? Anybody.... anybody.... even one?

— Lyall (View Profile)

Posted on 8/28/2007 1:43:19 PM | reply to this comment | Votes: 5   

Looks like a slightly modified Lexus...

— monkeyrun (View Profile)

Posted on 8/28/2007 1:46:15 PM | reply to this comment | Votes: 0   

Looks like a slightly modified Lexus...

— monkeyrun (View Profile)

Posted on 8/28/2007 1:46:56 PM | reply to this comment | Votes: 0   

I will by this car and pull off the back end logo!

Nobody will know you are driving a Hyundai.

— jl3787 (View Profile)

Posted on 8/28/2007 2:07:45 PM | reply to this comment | Votes: 2   

It's face is fugly. And the rear looks clearly inspired by the LS. I'd have more respect for Hyundai if their styling wasnt so derivative.

— M35MT (View Profile)

Posted on 8/28/2007 2:41:04 PM | reply to this comment | Votes: 0   

Having been a frequent driver of an Excel company car in the early 90's I can't believe I'm saying this...I like it. Hood and grill aside I love the exterior design. If it gets produced I will at least test drive it.

— CBR2200 (View Profile)

Posted on 8/28/2007 3:17:47 PM | reply to this comment | Votes: 4   

People don't get the LS because it's a 4.6L V8 with 380hp, they get it because it's the flagship Lexus. People want to own Lexus, who actually WANTS to own a Hyundai?

— adamsaf723 (View Profile)

Posted on 8/28/2007 3:19:40 PM | reply to this comment | Votes: 3   

If I were Acura, I would be running back to the R&D department before I got knocked into obscurity by Hyundai.

— tecnopolis (View Profile)

Posted on 8/28/2007 3:34:42 PM | reply to this comment | Votes: 6   

LMAO. I think this must be one of the signs of a coming Apocalypse. Next thing you know, Yugo will be resurrected and compete with Lamborghini.

Anyway, as good as Hyndai's cars may be, they have a long way to go in terms of being viewed as a luxury brand.

— supermoto (View Profile)

Posted on 8/28/2007 3:37:38 PM | reply to this comment | Votes: 3   

You know the real competitor for Lexus is Hyundai.

It's not Mercedes or Audi or BMW or Bentley.

Just thought you might wanna know!

— EL34 (View Profile)

Posted on 8/28/2007 3:39:02 PM | reply to this comment | Votes: -1   

The exterior design is great. I'll give that much to Hyundai but that is about as far as I can go. It wasn't long ago that Hyundai was at the end of any and every car joke. Now that they have made a few respectable vehicles they feel that they can compete with Lexus. That's a joke!

Hyundai can build an engine with as much HP as technology will allow, but until they gain the respect of Luxury car owners/buyers they will never be able to compete with the big boys.

Good try though. First impressions will generally make or break you, and quite frankly, Hyundai is broke.

My advice, "get in where you fit in."

— Jay7 (View Profile)

Posted on 8/28/2007 3:45:05 PM | reply to this comment | Votes: 3   

There is not one driver running around Beverly Hills in his/her Lexus that even knows where a Hyundai dealership is located. This will never change no matter how you German fanboys wish.

Anyone remember how the Nissan Sentra (SE-R?) was compared in commercials to BMW? Do you think BMW lost any sales to a Sentra?

I know Hyundai execs give you all a lot of fun here, but no one at Lexus is losing any sleep over this. Nor is anyone losing any sleep at MBZ, BMW, Jag, Infiniti, or even Acura or Volvo. Maybe the folks at Buick, Pontiac, Chrysler, or Chevy or might want to check out their competition as they forge ahead with big V-8s, becuse it is they who will feel the heat.

— 1970toyotamarc (View Profile)

Posted on 8/28/2007 3:45:52 PM | reply to this comment | Votes: 2   

Good heavens this thing has a look of a BMW 7er about it.

— theoptimisticpessimist (View Profile)

Posted on 8/28/2007 3:47:51 PM | reply to this comment | Votes: 1   

This Hyundai borrow or steal so much of it design from Toyota and Lexus. Front light and it front design from the current Toyota Camry. And the back, backlights, tailpipes, and the side stripe mirrow on the sides steal or borrow from the Lexus GS and LS.

If they succeed with this model, Lexus will NOT be the only one that need to worry. The German, American and others Europeans brands need to worry as well.

They hire the former Audi TT designer from Audi to design their up and coming Audi TT "Killer" sportcar. So if I were the German I will be shitting my pant too;)

— Lexus (View Profile)

Posted on 8/28/2007 4:29:59 PM | reply to this comment | Votes: 4   

poetic justice. this is the definition of poetic justice. congratulations to hyundai, they've come a long way.

there are no longer any bargains coming from japan. good cars, but not bargains.

— 1995e34 (View Profile)

Posted on 8/28/2007 4:30:22 PM | reply to this comment | Votes: 0   

I seriously doubt they'll achieve a Lexus LS-level of luxury in the Genesis, as much as we apparently all hope they do. The LS has been noted on several occasions of having Rolls-Royce and Maybach-levels of luxury. Now I don't know about you, but if they actually CAN achieve LS-levels of luxury for the price of a 300C I will definitely trade in the 300C for one.

But does this mean I'm going to not get a new LS? No it doesn't, because let's be honest, the Lexus badge has more cache and "prestige" than the Hyundai badge, regardless of anyone's personal feelings on the matter, that's just a fact.

If Hyundai was truly interested in creating a real premium brand, they would have given it a different badge. The fact that they apparently didn't tells me right off the bat that that is not their ultimate goal. The Genesis will snatch sales of cars like the 300, Avalon and the ES350 while allowing those customers to experience a V8, that's it.

What I still find most interesting in this whole matter is how so many people here rooting for Hyundai are the same people who wish death upon Toyota. Toyota = bad, but Hyundai getting in the game = 'poetic justice?' I just find the never-ending hate for Toyota comical. Remember, Hyundai still has a long road ahead of them before they see Toyota/Honda levels of sales success worldwide.

— Will_ (View Profile)

Posted on 8/28/2007 4:58:26 PM | reply to this comment | Votes: 7   

Lexus is getting a taste of its own medicine! The day had to arrive sooner or later.

— w209w114 (View Profile)

Posted on 8/28/2007 5:06:42 PM | reply to this comment | Votes: -1   

Common people. dont fall into the useless trap laid by the poster of this article. Selling cars in not a zero sum game.
Hyundai aiming at a 30k price is not going to take a single sale off a the LS (57k+) anymore then its going to take a sale off the S class or 7 series.

Simply put, they are offering a RWD sedan as a 300C import fighter. Their main competitiors are the Avalon, Chevy Malibu, Buick, Ford 500 (or its new name) etc .
Please note that this does not take away from the fact that they are offering a very interesting car in a very staid market segment.
Add to that Hyundai's ususal price discuonting and you have a potential super hit.

— izfuney (View Profile)

Posted on 8/28/2007 5:11:27 PM | reply to this comment | Votes: 5   

"Take on LS"

First take on a camry and then try taking on Aurion and then Avalon and then ES and then GS.
LS is very far huyndai.

JUGNU

— JUGNU (View Profile)

Posted on 8/28/2007 6:09:46 PM | reply to this comment | Votes: 1   

It is a very beautiful car. It is the first time I say that about a hyundai!

— laurent (View Profile)

Posted on 8/28/2007 6:11:02 PM | reply to this comment | Votes: 3   

HoustonCutie,
I can't understand why you are so upset with Hyundai stealing secrets from Lexus - that is unless you own stock in Toyota. Frankly, I don't care how Hyundai becomes a world class automaker, just so they do become one.
The Genesis, I'm sorry to tell you will be a smashing success. Sure, it may not be as good as the LS460 BUT at $20,000 less it doesn't have to be. I plan on buying the V6 version for my wife, which Hyundai says will go for around $30K. It may not be as good as the GS350 or the Infiniti M35, but at $15K to $18K less than those cars I can live with it.

— BMW995 (View Profile)

Posted on 8/28/2007 6:15:22 PM | reply to this comment | Votes: 3   

you know, the real loser here is ford. lexus stills holds a price tag well above the common american. rwd, 380hp v8, priced well below even a v8 5 series or gs and all those lincoln buyers are gone.

— gsh23 (View Profile)

Posted on 8/28/2007 6:16:07 PM | reply to this comment | Votes: 5   

Lexus called they want there LS back.

— mikeydred20 (View Profile)

Posted on 8/28/2007 6:26:40 PM | reply to this comment | Votes: 3   

Ahh. This brings me back to 1988:

"Toyota has said that it hopes to aim the Lexus LS400 at the Mercedes-Benz S-Class while keeping it at about half the price."

However, I can't be sure that Hyundai will enjoy the same success. It's hard to price a car at $35K with the luxury levels of a $70K car. Unless they really can pull it off, it will have the fate of the VW Phaeton.

— S4cabriofoxone (View Profile)

Posted on 8/28/2007 6:34:49 PM | reply to this comment | Votes: 2   

This thread contains has much hypocrisy and irony.

Pot, kettle, black.

— Matthew1 (View Profile)

Posted on 8/28/2007 6:55:12 PM | reply to this comment | Votes: -3   

I call this sweet justice...Hyundai is just taking a page from the Toyota handbook on how to enter the Luxury segment.
Only now they will mimic Lexus and price it accordingly...just like Lexus did when they started out. Just wait a few generations of vehicles they will get there.

Toyota wrote the book on this strategy...copy (Mercedes), price it lower, build quality, utilize the parts bin from the cheaper cars(Toyota) and then make alot of money. Can't blame the Koreans for running the same game. It will be fun to watch!

This only points out even more clearly why Lexus doesn't have the cachet of dedicated Luxury brands like Merc , BMW ,etc

— ICON (View Profile)

Posted on 8/28/2007 6:56:07 PM | reply to this comment | Votes: -2   

Hyundai has lifted so many design cues off the LS460 that it has now come full circle and it looks just like the BMW 7-Series.

lol

— EL34 (View Profile)

Posted on 8/28/2007 7:06:14 PM | reply to this comment | Votes: 0   

Hyundai has such high ambitions, first going after the RX and now the LS. Whats next? A Sonota that competes with the Lexus ES?

Hyundai needs to first beat off competitors from Toyota and Honda. In America, Hyundai is known for being a budget brand. Lexus is on a whole different tier.

— audirevolution (View Profile)

Posted on 8/28/2007 7:12:17 PM | reply to this comment | Votes: 4   

The Genesis V8 will base around the sow $40s.
" " V6 " " " " " $30s.

— BMW995 (View Profile)

Posted on 8/28/2007 7:18:03 PM | reply to this comment | Votes: 2   

Excuse me, that's "low $40s" not "sow $40s".
I type too fast.

— BMW995 (View Profile)

Posted on 8/28/2007 7:19:12 PM | reply to this comment | Votes: 2   

I think it will compete with honda accore toyota camry and ford and gm.It looks better tha mercedes or bmw too.The Lexus dealer group is too strong to let this car ever come close.

— autopro (View Profile)

Posted on 8/28/2007 7:48:36 PM | reply to this comment | Votes: 2   

I agree that there is much hypocrisy going on in this thread. Where is all the Hyundai-bashing about the brand not having any prestige, heritage, magic-feel, class? Why is Lexus STILL faulted for not having those things, but Hyundai is encouraged and lauded? Where is the Hyundai-bashing about this Genesis being a carbon copy of a BMW and a Lexus? Where is all the Hyundai-bashing about them being a simple "second-tier" luxury brand that will never be Mercedes, BMW? Hypocrisy at its finest.

This car will undoubtedly change the game and raise a few eyebrows, but this whole idea that they're stealing Lexus customers is what the Hyundai marketing department wants you to think. That IS one thing that Lexus should worry about. Hyundai's marketing and advertising is getting so good that they actually have people believing that their Sonata is superior to the 5-Series, and that their Veracruz is superior to the RX.

— Anthony (View Profile)

Posted on 8/28/2007 8:03:59 PM | reply to this comment | Votes: 1   

How much will this cost again?...like $30 Grand. Lexus posers should be reveling in the streets - can't imagine this group as much better than the lowest common denominator of society, but if this is what does it for them.

All of the Lexus-mongors on this site should have their mom's pre-order one for them.

— BMW740Z4 (View Profile)

Posted on 8/28/2007 9:05:51 PM | reply to this comment | Votes: -1   

Inferior?

Takes one to know one.

— Matthew1 (View Profile)

Posted on 8/28/2007 9:17:18 PM | reply to this comment | Votes: 0   

Hey nicad, What dark hole in Europe are you from? Get out much?

Thought I'd light a few fires with that last comment, but your "inferior" rant is baseless.

— BMW740Z4 (View Profile)

Posted on 8/28/2007 9:20:27 PM | reply to this comment | Votes: 0   

Just because you can't afford it, don't knock it. A reputation amongst who? People who don't have any facts to support their arguement - looked in the mirror lately or can you not see yourself in dark hole from which you stir?

— BMW740Z4 (View Profile)

Posted on 8/28/2007 9:27:59 PM | reply to this comment | Votes: 0   

You are judging a car's engineering merits based on who drives them?

Just because you don't like BMW doesn't mean they are inferior.

From the sounds of things you aren't very bright, but we'll forgive you because you probably aren't very old.

— Matthew1 (View Profile)

Posted on 8/28/2007 9:31:54 PM | reply to this comment | Votes: 0   

I hate hyundai, I think the brand is crap,-However I applaud any brand that tries to better themselves. Good luck hyundai , I hope you bring down the bimmer and audi prices.

— ronnsscooby (View Profile)

Posted on 8/28/2007 9:28:17 PM | reply to this comment | Votes: 3   

I like it but the grill could be a little smaller

— lexuscrazy (View Profile)

Posted on 8/28/2007 9:38:53 PM | reply to this comment | Votes: 3   

All the backhanded Lexus insults are a tell-tale sign of a worry. Inevitably if Hyundai is aiming for Lexus, they are aiming for BMW, Mercedes and Audi as well. Why? Because those are the brands that Lexus is in the company of. Yes, Lexus is BMW, Mercedes, and Audi competition, sorry to spoil the party.

What makes this situation different from Lexus has already been mentioned and it is quite simple: the badge. Toyota was smart enough to rebadge their new product as something else, establishing an entirely new brand with its own set of goals and values. Within Hyundai's clout lies an image of crappy hatchbacks with subpar quality. Within Lexus's clout lies the LS. Big difference.

Also, as much as the Lexus fans have argued against it over the years, the badge on the hood WAS a major factor in how they came to power. Hyundai, as well as VW with the Phaeton was not smart enough to realize that a radically-new upscale vehicle from a lower-ended brand requires a new badge. May not be fair or understandable, but public perception is everything.

— Anthony (View Profile)

Posted on 8/28/2007 9:51:00 PM | reply to this comment | Votes: 3   

and lets hope hyundai comes out with a new badge, but keeps the prices fair

— ronnsscooby (View Profile)

Posted on 8/28/2007 9:55:38 PM | reply to this comment | Votes: 1   

Why do people think German fans are "scared" of Japanese cars? I don't get it. I will always buy German because that's what I prefer. What is there to be scared of?

— BMW740Z4 (View Profile)

Posted on 8/28/2007 10:08:26 PM | reply to this comment | Votes: -3   

Again, low cost German variants of high cost German sedans have never done well. Not so with Japanese/Korean variants of Japanese cars.

— BMW740Z4 (View Profile)

Posted on 8/28/2007 10:22:51 PM | reply to this comment | Votes: -2   

lets put it this way, Is a porsche 911 turbo (priced at 200k) really worth its price. Its said to be raw and speed oriented. Well for 35k you could have a wrx sti that is only .3 seconds slower in 0-60 and quater mile times. AAAnd lets admit they are both ugly cars. Again my question is if your not about the badge then what the hell are you tyring to say.

— ronnsscooby (View Profile)

Posted on 8/28/2007 10:53:41 PM | reply to this comment | Votes: 2   

Tell that to the people on this website! Oh wait, you did!

Hopefully that clears up the air (the truth) for some of their die-hard extremist-loyalists.

— Hyundai (View Profile)

Posted on 8/29/2007 10:14:08 AM | reply to this comment | Votes: 0   

No way they're going to come to market with 380hp. If they did they'd turn the entry-level segment on its ear for about 6 months. Till the hype wears off. I'd be more interested in this V8 in their upcoming RWD coupe.

— Mercedes (View Profile)

Posted on 8/29/2007 1:06:26 AM | reply to this comment | Votes: 0   

Just remember lexus started as a supped up cressida!

— kpaxx (View Profile)

Posted on 8/29/2007 8:55:19 AM | reply to this comment | Votes: -2   

Actually the cressida partially served as consumer market analysis for toyota luxury cars in the US. And some of the design of the first LS was borrowed from the cressida (it is not a coincidence the cressida and the LS look very similar) since it was one of toyota's most prominent RWD sedans.

— kpaxx (View Profile)

Posted on 8/29/2007 12:19:19 PM | reply to this comment | Votes: 0   

Lexus LS? wtf? it's too early! don't be like VW with their useless Phaeton!

— arcy (View Profile)

Posted on 8/29/2007 10:58:37 PM | reply to this comment | Votes: 1   

Hyundai might have a success, if they launched an upscale dealership network. If they're selling this car within the existing Hyundai channel, then they will have a challenge on their hands.

— LuxuryFan (View Profile)

Posted on 8/30/2007 1:51:23 AM | reply to this comment | Votes: 1   

same imitation strategy as lexus.
it worked really well once, why not a second time?

looks like this hyundai will at least outpower the GS460...

— enthusiastx11 (View Profile)

Posted on 8/30/2007 3:17:21 AM | reply to this comment | Votes: -1   

How about posting?

You must be Korean!

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How about posting?

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How about posting?

You must be Korean!

— Hyundai (View Profile)

Posted on 9/1/2007 2:02:51 AM | reply to this comment | Votes: 1   

All kidding aside, this is not a matter of:

Japs are dumb;
Germans are dumb;
Koreans are dumb;
Americans are dumb;
Italians are dumb;
Scandinavians are dumb;
Chinese are dumb;
etc;

This is a matter of this car itself, and its merits.

From what I can see, the Koreans are serious about shaking up the market. There is no doubt that this car will have a serious affect on every single car that this car can be compared to, from an option standpoint and, a price standpoint. You would be stupid to discredit this car at this point in time, given the history of the automotive industry.

Signed,

An automotive enthusiast.

— Hyundai (View Profile)

Posted on 9/1/2007 2:06:14 AM | reply to this comment | Votes: 1   

Those Hyundai engineers are real smart-asses. Look at all the whining they've caused on this thread!

Did Toyota actually lose something to Hyundai in the "transaction?" Oh my- the secret formula for making reliable cars that people want- they stole it! If they can manage to implement the process toyota is through! Game over Lexus! >wink wink<

Why doesn't GM or Ford steal/borrow/outsource/merge/get owned or something to make thier cars better? It worked for Chrysler, sort of.

Hyundai could put that 380HP engine in the Entourage van and rock the minivan world too- what a commotion that would cause with the soccermoms with siennas or those mercedes minivan drivers. bring the smackdown! Everyone will be so special we'll all need helmits.

When will we see the AMG Genesis? That will be interesting.

— dodgedart (View Profile)

Posted on 9/2/2007 1:47:00 AM | reply to this comment | Votes: 1   

Stupid AutoLIES! Hyundai never once said it wanted to compete directly with the LS460! What they did say was that this car would be similar in size to an LS460 or a 7-Series but would compete with the E-Class and 5-Series class and be priced lower than those cars. Get your damn facts straight! You just wanted to stir up commotion with elitist Lexus fan-bois.

— jjordan (View Profile)

Posted on 9/5/2007 4:16:28 AM | reply to this comment | Votes: 1   

I work for a Hyundai service dept & can tell you from experience, the Hyundai built today is ten fold the car built ten years ago. Those that can remember a little further back, can recall when 1970's early Toyotas, Hondas, & Datsuns were not built that well & were considered throw away cars that would never compete with American made vehicles. Well look at them now, only Hyundai is doing it in a much shorter period of time. You can not compare a ten year old Hyundai with a ten year old Toyota either because Hyundai did not turn around until 6-7 years ago. But since then their vehicles keep getting better & better faster than other auto manufacturers & are closing the gap. As for the Genesis, I have been informed from Hyundai execs that the Genesis will not be a Azera "replacement", but on a whole new level 2 steps above the Azera & Hyundai is doing it w/o creating a whole new more expensive line to compete (i.e Acura(Honda), Infiniti(Nissan), & of course Lexus(Toyota). I'm not knocking Lexus either because they are the pinnacle of auto manufacturing & most others strive to usurp them. Neither am I bias for Hyundai, I just commend them on what they've done & I've had the fortune to watch it 1st hand. As for Hyundai cars built today they hold up, I should know I sit around at my service desk like a Maytag repair man waiting for on these damn Hyundais to tear up. I'm not bias either. I actually drive a BMW 540i w/spt pkg because Hyundai has not offered a vehicle until now that would satisfy my harsh driving habits, I do require excellent power, response, handling, & braking. As for my bimmer that I've had under a year, I have had to replace the radiator, water pump, expansion chamber, thermostat, alternator, battery, all hoses & belts, interior map lamp, valve cover gaskets, cam sensor o-ring, oil pan gasket, & power steering reservoir. I see Hyundais every day w/twice the mileage with no where near this many repairs. I can tell you if this vehicle drives like it looks & they say it will, then I'm either trading the bimmer in on the Genesis or Genesis 2 door coupe(2010 Tiburon). Final note: Don't knock this car until it comes out April of next year & you actually drive it & will just see how many Hyundais are still on the road 10 years from now compared to other auto manufacturers; they are a very motivated huge coporation that has many aspirations & I believe will succeed, the Genesis is just another step in that direction.

— HYUNDAIFIRST (View Profile)

Posted on 10/11/2007 8:46:42 PM | reply to this comment | Votes: 1   

I work for a Hyundai service dept & can tell you from experience, the Hyundai built today is ten fold the car built ten years ago. Those that can remember a little further back, can recall when 1970's early Toyotas, Hondas, & Datsuns were not built that well & were considered throw away cars that would never compete with American made vehicles. Well look at them now, only Hyundai is doing it in a much shorter period of time. You can not compare a ten year old Hyundai with a ten year old Toyota either because Hyundai did not turn around until 6-7 years ago. But since then their vehicles keep getting better & better faster than other auto manufacturers & are closing the gap. As for the Genesis, I have been informed from Hyundai execs that the Genesis will not be a Azera "replacement", but on a whole new level 2 steps above the Azera & Hyundai is doing it w/o creating a whole new more expensive line to compete (i.e Acura(Honda), Infiniti(Nissan), & of course Lexus(Toyota). I'm not knocking Lexus either because they are the pinnacle of auto manufacturing & most others strive to usurp them. Neither am I bias for Hyundai, I just commend them on what they've done & I've had the fortune to watch it 1st hand. As for Hyundai cars built today they hold up, I should know I sit around at my service desk like a Maytag repair man waiting for on these damn Hyundais to tear up. I'm not bias either. I actually drive a BMW 540i w/spt pkg because Hyundai has not offered a vehicle until now that would satisfy my harsh driving habits, I do require excellent power, response, handling, & braking. As for my bimmer that I've had under a year, I have had to replace the radiator, water pump, expansion chamber, thermostat, alternator, battery, all hoses & belts, interior map lamp, valve cover gaskets, cam sensor o-ring, oil pan gasket, & power steering reservoir. I see Hyundais every day w/twice the mileage with no where near this many repairs. I can tell you if this vehicle drives like it looks & they say it will, then I'm either trading the bimmer in on the Genesis or Genesis 2 door coupe(2010 Tiburon). Final note: Don't knock this car until it comes out April of next year & you actually drive it & will just see how many Hyundais are still on the road 10 years from now compared to other auto manufacturers; they are a very motivated huge coporation that has many aspirations & I believe will succeed, the Genesis is just another step in that direction.

— HYUNDAIFIRST (View Profile)

Posted on 10/11/2007 8:47:02 PM | reply to this comment | Votes: 1