When it comes to the auto biz, there's one comeback kid story we like to tell.
Of course, it's about the folks at Hyundai and Kia. Though there's a lot of hate on both brands, the reality is that the organization that owns both automakers has busted its hump to get these automakers to where they are today.
While I'd hesitate to say that Hyundai and Kia make the BEST cars, I will say that they do produce VERY compelling products at an aggressive price. When people I know are in-market for an economy car I typically point them in their direction.
And the friends of mine that own them? They LOVE their Hyundai/Kia until death. You can try and smear the company all YOU want, but at the end of the day that's the proof in the pudding.
Now being spotted testing in Europe is the all-new Hyundai Tucson. Sporadically camouflaged head-to-toe, the all-new Tucson has a lot of still competition out there. The three biggest nameplates in this class as the Honda CR-V, Ford Escape and Toyota RAV4.
Since we'll have to wait until the full reveal, we're curious what YOU think Hyundai needs to do to blow past its competition?