The 2010 New York Auto Show was an interesting one. Reason being that this car nearly took the show AND it was unveiled on day two, not day one when most of the heavy-duty hardware comes out for the first time and grabs the headlines.
That says something.
Keep in mind that its sister brand, Hyundai, was already driving a ton of success with the launch of the then all-new Sonata sedan. So when we saw the more European-influenced Optima we thought there was a lot to like about it, not to mention the robust warranty and bargain basement price.
Quite a bit of time has passed though and it seems that Kia has recognized it's time to give this vehicle a proper housecleaning. Seen for the first time in spy shots, we're not quite sure what Kia will have in store for the updated Optima. I'd expect some minor changes on the exterior and possibly some more luxury-inspired interior accoutrements to appear.
Wrapped up head-to-toe, it's definitely not easy to decipher what the Korean brand has up its sleeve but we're eager to see her undress.
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