Tag Links: tesla, EV, hybrid

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Motorists who purchase electric vehicles tend to be younger and more affluent than drivers who buy more conventional hybrid vehicles, according to a study from Experian Automotive.

The findings are in line with other reports that have found the luxury battery-powered Tesla Model S has become one of the most popular products among motorists in the nation's wealthiest zip codes.

"At first glance, one would imagine that consumers purchasing either a hybrid or electric vehicle would be nearly identical; both are environmentally conscious, are of similar ages and have higher income levels," said Melinda Zabritski, senior director for Experian Automotive. But the data tracking firm found surprising differences.



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