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This is a question we've been wondering for quite a bit of time.

And it all stems for two of the brand's biggest debuts. Let me provide some context.

Hyundai and Kia are related to each other. And if you've ever ridden in or driven both, you'd quickly notice it. Both companies have made significant strides in their product offerings and packaging in recent years. Not to mention they both carry some seriously long warranties

But one thing we've noticed there is a big differentiation between the vehicles that are churned out is that Kia's tend to almost always look significantly better than its Hyundai counterparts.

Why is that?

Do YOU agree?

We understand the need for product differentiation in the marketplace but there has to be a better way.

Arguably one could say that Kia's are loosely mimicking the design of European autos while Hyundai takes some inspiration from the Far East with its curvaceous lines.

For a simple comparison, we've included a side-by-side shot of the Kia Optima and Hyundai Sonata. WHICH do YOU think looks better?

...Discuss...





WHY Is It That Virtually Every Kia Looks Better Than A Comparable Hyundai, Its Sister Brand?

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