In an effort to build suspense and crowdsource the best all-new 2014 Lexus IS design for the 2013 SEMA Show, Lexus has teamed up with online art site DeviantArt to get the creatives thinking, designing and submitting.
If you have any design expertise you may want to take a crack and submit a look because Lexus will be kind enough to send you to Vegas so you can be there for the unveil. BUT you have to act fast: the deadline for submission ends on August 12 at 11:59 p.m. PT.
AND Lexus will be dolling out prizes:
- One-year lease of a 2014 Lexus IS
- All expenses paid trip to Las Vegas for the unveil of YOUR IS
- One-year premium membership to DeviantArt.com
- 8,000 DeviantArt points
- $2,000 USD cash
2nd and 3rd gets:
- Six-month premium membership to DeviantArt.com
- 4,000 DeviantArt points
- $1,500 USD cash
So, make your move while you can!
Show us your vision of the ultimate 2014 Lexus IS. You could see it come to life in the form of an actual modified IS, and be there in Las Vegas for the unveiling.
The all-new IS is built to stand apart. The SEMA Show is where automobile manufacturers and accessory makers create attention-grabbing vehicles to show off their latest products.
Your challenge is to make the all-new IS steal the show.
Use your favorite digital tools. Use pencil and paper. Use anything in between to show us how you would customize the exterior of the 2014 IS to make it the center of attention.