SHARE THIS ARTICLE

Genesis, the world's youngest luxury brand, may be weighed down by next-to-no name recognition.

It may not have its own dealer network. And it may be struggling with a meager three-sedan lineup in a market hot and heavy for crossovers.

But the Hyundai spin-off is off to a good start, despite the headwinds.

A key first step for executives is distancing Genesis from its mass-market siblings, Hyundai and Kia. They delivered big time with an extravagant debut of the G70 compact sport sedan.



Read Article


Where Do You Think The G70 Will Finally End Up Placing In The Premium Sport Sedan Sector?

About the Author

Agent009

User Comments

bnilhome
fiftysix
jonesharrison
jameswisrik
fiftysix
MDarringer
bnilhome
countguy
jonesharrison
jeffgall
cidflekken
TomM

Add your Comments

Images hosted in your AgentSpace can now be posted in the comments section using the following syntax (case matters): [img]IMAGE URL[/img]
Example: [img]http://agent001.myautospies.com/images/sample.jpg[/img]