Since the launch of the Mercedes-Benz CLA-Class, the car has just been on a sales tear. Dealers love it because it gets folks in the showrooms and they get to hit their numbers and Mercedes loves it because it brings a whole new demographic into the brand.
Likely one reason why the car's done so well is because it looks more expensive than its $29,900 base price would lead you to believe. And it's design stands out — it makes you feel something.
Now we've seen Audi trout out its entry-level luxury vehicle, the A3 sedan. It's going to go head-to-head with the CLA in a big way, largely because it's also priced at $29,900. BUT, there's one HUGE difference.
Its styling is not going to blow anyone's doors off.
It's a sharp looking product, no doubt, but there's no emotion in it. We know that the younger demographic wants to look "hot," and like to stand out. While Audi has grown in leaps and bounds, it seems that the tepid A3 may not help bring in the sales the company is expecting.
That said, we're going to leave it up to you: will the Audi A3's design HURT sales because it is the conservative pick in the class?