Will China End Up Being The BIGGEST Competitor To Rolls-Royce Internationally?

Tough to answer. Depends on how acceptable the car's brand image plays in foreign lands and people's view of Chinese made products plus their political views. On the one hand made in China means cheap to most people. On the other hand China is considered new, fresh, innovative and the future to rich techies in particular. However, successful human rights activists and Muslims would think twice for sure. Its not just the quality and style of the product that will decide the outcome but how people feel about China and what image the car projects about them. Big seller in China...yes. Internationally....????

You have got to be Kidding me

A REAL Prestige SuperLuxury car is established by Decades of Leadership - not days - and Exclusivity. Even Mercedes - with the Maybach - was unable to really penetrate the two (Rolls and Bentley) and while the new Maybach is everything you could want in a Luxury car except one - it simply is not a Rolls - period. It would take several decades before any new car approaches the History and Prestige that ONLy ROLLS and Bentley have. Genesis - which is going after Mercedes and BMW - as did Infiniti before it - literally has NO chance in the next segment of Luxury cars down. It took years for Japan to lose its "CHEAP" reputation - and even then - they really are not able to sell their largest cars against the established ones.

If you really want to establish your wealth and status - even in China - it will not be in a Chinese car for a LONG TIME. ANd I do not even think it is worth the cost of the effort. You will always be an also-ran.

...I guess you never really know how affluent Chinese Consumers are going to behave unless you are behind your gates in Beijing or Shanghai...though they might want to avoid driving their luxury vehicles out of urban areas.....according to https://borgenproject.org/

Taking into account China’s enormous social and economic strides since the Communist Party took power, one can see that there is still a massive divide in income between rural and urban areas. More specifically, in 1978 only 23 percent of the population was employed in urban areas; by 2014, over 770 million Chinese citizens were urban workers.

Such figures acknowledge the significant improvement in the urbanization process, while also concealing the fact that the rest of population still lives and works in rural areas. Those families are largely stuck in the same economic and social distress they were before the Communist revolution and unfortunately, haven’t made significant steps forward.

Other statistics reveal how China’s per capita GDP, for example, is still very much below the standards of a developed country. It ranked, in fact, at $6,894.50 in 2016, which is 55 percent below the world’s average. How can a country whose GDP grows at an annual rate of 6.9 percent still have children begging on the streets and families living on less than $2 a day? While it’s hard to provide a definite answer, a few considerations are worth bringing forth about the Chinese political system.

The country is still ruled by a one-party system which owns and controls the vast majority of enterprises and sectors of the economy. China has made improvements in its poverty alleviation efforts, but there is clearly still room for improvement. Only time will tell how the nation keeps up with its progress.

Actually, the Chinese market is rewarding "daring" designs, so clearly it's not tacky shit to people.

Just as import manufacturers learned in the USA, the Chinese market wants cars catered to China and not transplanted cars from elsewhere.

The human science says that as incomes rise tastes converge. People all aspire to own the same group of brands and live the same lifestyle no matter where they live. That is why there are 15-20 Ferrari dealers in China.

Original article: Rolls-Royce faces new competition in China? No,it might have a few sales from government officials.

Autospies: Will China End Up Being The BIGGEST Competitor To Rolls-Royce Internationally? No, RR buyers are buying the brand, one of the most prestigious brand in the world. Which took over 100 years to earn.

Can they pull a Hyundai/Kia and someday challenge the iconic brands? Haha, that's funny. By iconic I hope that means regular brand like Toyota. Then yes, I say give China another 10-20 years and they will become a major league player as well. But as far as luxury class, not for another 50 years.

Don't let Lexus see this atrocity ...

Ha-ha. Toyota went on a marketing drive 7 -10 years ago to sell the Century internationally. They sold 124, mostly in Asia, over 2+ years and abandoned the effort. This car may be Century. Rolls Royce is world renowned and has been for a century.
Plus Chinese prefer imported products. This is why Chinese food companies have been acquiring American brands.

To be fair, consumers in general favor foreign brands. Germans look at Mercedes very differently...