BMW Calls It Quits And Discontinues The i8 Flagship

The Porsche 911 rival will leave the market as BMW shifts focus to a new line of bespoke electric cars that includes the iX3 compact SUV, i4 saloon and iNext SUV flagship. A new sports car, based on last year’s Vision M Next concept, is expected to arrive within the next five years.

BMW is yet to confirm the exact date on which i8 production will end, but a company spokesman said: “UK customers interested in a built-to-order car will need to have placed their order with their local retailer by the end of February.”

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Carmaker1 - 1/15/2020 12:08:30 PM

+2 Boost

The i8 is not a flagship, it's a halo vehicle being in the vein of performance/exotic, not luxury like the M760i flagship sedan, 8-Series flagship coupe, and X7 flagship SAV.

Truthy - 1/15/2020 12:28:03 PM

0 Boost

I thought they stopped producing it 2 years ago.

skytop - 1/15/2020 12:46:37 PM

-1 Boost

And BMW disappointed the two people on the "I'm interested" waiting list for the hugely popular i8 halo car.

dlin - 1/15/2020 3:13:03 PM

+2 Boost

i8 may be premature, but it's a design tour-de-force. Fluid-folding and multi-color planes echos that of architectural trend, and is indeed ground-breaking in vehicle design

BMW should continue that design motifs on its EV line

Truthy - 1/15/2020 5:00:12 PM

+1 Boost

I did like the design. However, the dismal sales will kill this design language.

PUGPROUD - 1/15/2020 6:21:22 PM

-1 Boost

"Porsche 911 rival"...really! The looks were unique but not close to 911 performance.

mre30 - 1/15/2020 8:14:25 PM

-1 Boost

The styling was a "sci-fi" fad and was dated 9 months after launch, that's what killed it, in addition to the poor (relative) performance.

vdiv - 1/16/2020 11:01:26 AM

+2 Boost

Dated?! There is nothing else like it, and every time you see one on the street it exudes presence. It may have been flawed in quite so many ways, but we want carmakers to experiment, take risks, go where they haven't been before.

MDarringer - 1/15/2020 8:26:23 PM

-3 Boost

The i8 was a horrible Mitsubishi Eclipse wannabe.