How Many People That USED To Buy Cars Like 5-Series, E-Class, etc. Have Been CONVERTED To LUXURY Pickups?

How Many People That USED To Buy Cars Like 5-Series, E-Class, etc. Have Been CONVERTED To LUXURY Pickups?
There was a period of time (1995-2006) when every year (sometimes twice a year) I was rotating out of a car like a Mercedes E-Class, 3-Series, M, Audi a8, 5-Series, S4, etc. as my daily drivers. I wouldn't even consider an American product other than a 2001 Tahoe I bought for the family car.

But then things started to change...

More and more as I began comparing and taking into account my wants, likes and needs. And as I did I noticed more and more SUV/Truck based products looked more compelling.

Fast forward to 2010 and my first purchase of an F-150 Lariat pickup truck. I remember on the test drive thinking this drives pretty well (not a 5-series obviously), actually good enough to use as a daily driver.

I was also surprised how far pickups had come on the luxury side. And I thought to myself, if luxury car drivers actually test drove one, a lot would make the switch and start driving pickups.

It also didn't hurt in my decision to switchover that there was a huge tax deduction as a bonus.

And since 2010, pickups from ALL manufacturers have upped the game 1000%. My last one, a 2017 F-150 Limited was more comfortable and luxurious than most other things I've owned.

So what I'd like to know are your thoughts...How many religious purchasers of MB, BMW, Audi, Lex and others have been conquested into the luxury/performance pickup truck market? My guess is it's MORE than you all would believe.

Spies, discuss...


MDarringerMDarringer - 1/23/2020 10:43:09 PM
+1 Boost
Around here quite a few.


TruthyTruthy - 1/23/2020 11:20:09 PM
+4 Boost
About 12.


TruthyTruthy - 1/23/2020 11:22:19 PM
+1 Boost
Actually, I rented a Ford F-150 to drive to Kentucky from Chicago and was surprised by how nice it was. The long wheelbase made for a very comfortable highway cruise.


dlindlin - 1/23/2020 11:34:11 PM
+2 Boost
As long as you need one to feel like a man


MDarringerMDarringer - 1/24/2020 8:04:02 AM
-3 Boost
And if a man wants to feel like a woman as you do, he should drive what????


NewQNewQ - 1/24/2020 11:19:46 AM
+3 Boost
What a harsh reaction and accusation; I wonder what makes you lash out like that.


TruthyTruthy - 1/24/2020 5:13:42 PM
+1 Boost
It was fair to respond to dlin. Does driving a BMW make him feel superior in any way?


MDarringerMDarringer - 1/24/2020 5:59:07 PM
-1 Boost
Not harsh at all. If dlin (is that a misspelling of Dylan?) says that you have to drive an F150 to be a man. And if he is sneering at the F150 as he is. He must be gynocentric. Thus, the question was appropriate.


dlindlin - 1/25/2020 7:24:10 PM
+1 Boost
Looks like my comment hit the soft spot of some pussy
Sorry babe


MDarringerMDarringer - 1/25/2020 8:06:22 PM
+1 Boost
And when you're getting pummeled dlin (sic) you resort to trying to bully your way out. Keep digging yourself deeper. I'm enjoying pointing out your psychology.


dumpstydumpsty - 1/27/2020 1:38:36 PM
+1 Boost
it's not about "feeling like a man".

it's about comfort, higher ride height, a little security/safety, versatility.


delandelan - 1/24/2020 12:09:08 AM
+5 Boost
pass!


MDarringerMDarringer - 1/24/2020 8:04:32 AM
-3 Boost
You're correct. They have excellent passing power.


malba2367malba2367 - 1/24/2020 9:00:25 AM
+1 Boost
In suburban areas...more than you think. I personally know of quite a few people who went from performance BMW, Audi and Porsche models to Raptors. I also know a lot of relatively affluent people who drive loaded up pickups.... not something I would have expected 15 years ago. A lot of people are also trading in their lux vehicles for the full size truck based SUVs... The GLS/X7 will see a sales hit from the new GM SUV’s.


Yonder7Yonder7 - 1/24/2020 10:23:12 AM
+3 Boost
In my country we prefer smaller cars due not enough parking lots. Pick Ups are very nice but a headache when you need to park so sedans still more popular.


focalfocal - 1/24/2020 11:04:29 AM
+3 Boost
I have no functional need for a pick up truck and will stick to my 3 Series. I'd get a minivan before a SUV or truck.



countguycountguy - 1/24/2020 11:05:03 AM
+3 Boost
Zero. If someone wants to use their money to overpay for farm equipment then go right ahead. As long as the automaker keeps making performance sedans and coupes.


NewQNewQ - 1/24/2020 11:26:40 AM
+3 Boost
I would agree with this.

In my opinion, pick-up trucks (or at least "luxury" pick-up trucks) are the absurd extension of the same reason I dislike SUVs, for people who don't use them.

Namely that it seems odd that you would purchase a specific and unique form factor of vehicle, without intending to use the specific functionality for which said form factor was designed. In fact, you're going to use it for a purpose that one could argue is the *opposite* of the intended usage of the vehicle.

To put it another way:

This car does A, but you don't do A.
You bought this car to do B, but this car isn't good at B.
Why did you get this again?

You can slather as much leather in to a pickup cabin as you want, but the whole thing is compromised compared to an equivalent tier passenger car, by nature of its design and form factor. I'm not saying all pickups are crap or gross inside, but to suggest that a job site hauler is about the same as an E-Class, once you slap on some leather and fake wood, is delusional in my opinion.

For people who actually use pickup trucks, and don't drive around on the highway with a cover on the bed all the time, I say more power to them. I respect a dirty pickup more than a clean one.

It reminds me of a standup bit from Jim Gaffigan:

"I realized that no one with a pickup truck is actually picking anything up! It's like walking around with an empty suitcase so people think you're traveling. 'You going on a vacation?' 'Nope! ...but I'm the kind of guy who would!'"


USNA1999USNA1999 - 1/24/2020 2:09:40 PM
0 Boost
Lots of may neighbors have switched/converted to trucks from luxury cars here in Florida. Many are just purchasing trucks or Jeeps as their third vehicles.


SuperCarEnthusiastSuperCarEnthusiast - 1/24/2020 2:51:02 PM
+2 Boost
The F-150 is still a pickup truck. You not going to track it or treat it like a muscle car and spend the day doing burnouts, 360s or drag racing people at stoplights. I guess those F150 owners no longer seek luxury car status and have settled down to a car that has utility as the primary consideration.


dumpstydumpsty - 1/27/2020 1:48:33 PM
+1 Boost
a lot of same interior content/features found in most luxury sedans, SUV's can also be found in top-trim pickup trucks today. Maybe less for 2nd row passengers. But at this pricing level, it's mostly about the driver.

since consumers keep buying them, automakers will continue to make more.


malba2367malba2367 - 1/24/2020 3:11:24 PM
+1 Boost
The vast majority of people who buy performance cars don’t do any of the above.


NewQNewQ - 1/24/2020 5:54:45 PM
+2 Boost
A McLaren driven slowly in town or in traffic on a highway is almost as bad.


cidflekkencidflekken - 1/24/2020 7:37:22 PM
+2 Boost
The ones that irk me the most are the ones that have ZERO true reasons to buy a pickup truck except because of their low self esteem. I know TOO MANY large pickup truck owners who NEVER carry anything in their flatbeds. Not even groceries. Yet, they buy these big honking trucks, gobble up tons of gas, take up enormous space in parking lots, jut out of these parking spots, causing cars to have to swerve around them, make driving through parking garages an absolute nightmare, and blind you both coming at you or if behind you. No different then the rich focker who buys a McLaren or Ferrari and drives under the speed limit at all times which I've also seen in tons.


USNA1999USNA1999 - 1/24/2020 7:50:31 PM
+2 Boost
I think you are talking about all my neighbors.


MDarringerMDarringer - 1/24/2020 8:18:39 PM
0 Boost
So @cidflekken (1) you're against freedom of choice and (2) purport that pickup owners have low self-esteem. What a hateful, narrow-minded bigot you are.

As for your McLaren comment, you are also against abiding by traffic laws? Yikes


NewQNewQ - 1/25/2020 2:52:27 AM
+2 Boost
I don't think anyone is against people having the freedom to choose, we're just saying it's a very stupid choice.

In the absence of using the functionality of a pickup truck, the question is raised, why do the owners purchase them? There are three likely options:

A: They are convinced they need the functionality of a pickup truck, in which case they're delusional

B: They are convinced the pickup truck is the most luxurious/comfortable/high-tech/etc. choice for their budget and lifestyle, in which case it's highly likely they're also delusional or uneducated about the choices in the market.

C: They like the "image" or "feel" of a pickup truck.

If it's option C, what kind of "image" or "feel" does a pickup truck engender that the buyers would want? Probably a rugged, manly, and confident one. Why would these buyers be so interested in making a choice on the basis of trying to cultivate that image, to the exclusion of other factors, such that they buy a vehicle that is otherwise ill-suited to their needs?

I hesitate to paint all people in a segment with a broad brush, but the proposed reason is at least a logical one.


MDarringerMDarringer - 1/25/2020 10:08:22 AM
0 Boost
@NewQ This: "I don't think anyone is against people having the freedom to choose, we're just saying it's a very stupid choice." is being against freedom of choice. Granted, you living a hubristic world given your comments here and there, but if a person wants to buy something that YOU find stupid, it is THEIR choice and your opinion means nothing. Stop being so patrician. No one wants to see the boogers up your nostrils.


NewQNewQ - 1/25/2020 12:16:34 PM
+1 Boost
No, that is incorrect.

Being against freedom of choice would mean advocating for the banning of pickup trucks and making them illegal, so that people would not have the ability (or "choice) to have them.

Making a choice doesn't mean you get to be immune from other people's thoughts and opinions about that choice. You can still make the choice, along with all of the reactions it engenders.

You have to accept the consequences of your choices and actions. It's very likely that the people buying pickup trucks don't care what others think, and that's fine; but it doesn't mean other people don't get to think those things.

Do you see the difference?


MDarringerMDarringer - 1/25/2020 12:48:17 PM
+1 Boost
Now I understand. Thanks for the clarification. You're not against freedom of choice. You 100% in favor of being hubristic and judgmental of others to pump yourself up due to your inferiority complex.


NewQNewQ - 1/25/2020 5:18:04 PM
+1 Boost
I draw my own conclusions regarding a person based on their choices and actions. Who doesn't?

My conclusion and opinion of them is my own; it is not an objective, scientifically provable, or otherwise omniscient degree from some kind of infallible tribunal.

These people are free to disregard my opinion.

Your assessment of my motives is misguided.


MDarringerMDarringer - 1/25/2020 5:31:34 PM
+1 Boost
Nice try at explaining your way out of hell. #failure


Section_31_JTKSection_31_JTK - 1/24/2020 8:47:02 PM
0 Boost
Lots of folks who used to buy Mercedes S class sedans are now buying luxury SUV's and pickups. The luxury SUV is now the defacto luxobarge for the rich.


NewQNewQ - 1/25/2020 2:53:34 AM
+2 Boost
No one disputes that. It's just kind of dumb.


MDarringerMDarringer - 1/25/2020 10:08:46 AM
0 Boost
NewQ being judgmental, intolerant, and bigoted.


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