Toyota Prepares Assault Of Performance Cars Across The Lineup

Even though it doesn't look like Toyota's delightfully absurd GR Yaris hot hatch will hit our shores anytime soon, the company may be preparing to introduce something fast and fun to the United States in the near future. Sent to us by a Supra Forums member, Toyota filed a U.S. trademark application with the World Intellectual Property Organization for its "GRMN" performance brand last week.

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dlin - 2/26/2020 11:12:24 AM

0 Boost

https://www.autocar.co.uk/opinion/motorsport/toyota-gazoo-racing-what-heck-gazoo-anyway

GRMN... TGR... TRD
'Gazoo' just doesn't sound very convincing

MDarringer - 2/26/2020 8:30:18 PM

-1 Boost

Given the lackluster GT86 and the complete miss with the Supra, Toyota and performance will remain oxymoronic.

CANADIANCOMMENTS - 2/26/2020 10:06:56 PM

+2 Boost

A phoned in Supra
A phoned in GT86
Yaris WRC is a real Toyota, but won't be coming

Swell.

MDarringer - 2/26/2020 10:59:26 PM

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The Supra is as small as the GT6--the latter has the longer wheelbase--but it costs double. How stupid is that?

Do a new MR2 for $25K base.

Enlarge the GT86's footprint, ditch the Subaru everything, and make a Celica.

Reposition the Supra as a Mustang GT/Shelby competitor.

Add in a Corolla "GTI" on the hatchback and a "GLI" on the sedan.

ricks0me - 2/27/2020 5:57:45 AM

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"GRMN" performance brand... Looks like the rebirth of the GReMliN...Google
Gremlin 401 .... Now your talkin'

TomM - 2/27/2020 11:27:16 AM

+2 Boost

Toyota is learning that the average age of their owners is Advancing - while it is not particularly young to begin with. So they have to try something to get new Blood into their showrooms. But it is not going to work - people simply do not care to be seen in a Toyota Corolla Performance Variant.