A Sleeper In The Market? Audi's New Q4 e-tron SUV To Start At $45,000

If it really starts at $45K, has the $7,500 EV credit and a range of 280 miles it will be a winner. I would definitely consider one.

Assuming the pictures are accurate (they look like inept photoshop) this is the most attractive Audi in a long time. Yes, it's still too generic but at least it isn't garish, which is what Marc Lickme does to get rid of generic. The range is a fail though. It needed at least 300 miles. When all is said and done it does not have the "it" factor of the Model Y.

If the it factor means low quality materials and poor fit and finish / quality inspections, then consider Audit not with “it”

put it on market first, talk is cheap

This being an Audi, the base will be $45k but the sticker will read $70K.

Matt, that is my concern. At $45k, it has a foot in the same place as the top level trim of a Niro or Kona EV, but Audi (like all German auto makers) require a significant amount of options to make them "nice". I can easily see it being more realisticly be priced reasonably equipped at $60k, and chances are that isn't enough of an improvement over the Niro (Kona is smaller) to be worth the cost. Unless someone simply has to have the badge.

The Kia Niro also has far better reliability. The warranty incidence rate for a Niro is negligible. If you own an Niro, you're not visiting the dealer for fixes much if at all. That is indicative of a quality product. By contrast, the warrant incidence rate of an Audi pretty much guarantees that you'll be at the dealer getting things fixed. In terms of fit and finish, the Audi simply does not have radically better build quality. In fact it's a draw Sure, the Audi might have prettier fake leather and better plastics, but it should for $30K more.

Well, my Niro is one year old next Monday. Other than the 7500 mile oil change, it's never seen a dealership. I'm impressed enough that I'll consider a new Kia EV when my lease is up in two years.

I can't say the same for the used '11 Q5 2.0T I bought as a replacement when I sold my diesel VWs back. It was drinking a quart of oil in 350 miles before I unloaded it. I recognize I wasn't the original owner, and it's possible it wasn't properly maintained. But from what I found online, that era was infamous for its oil consumption. Can't say I ever had issues like that with my VW.

I would be a prime customer for the Q4 E-Tron. But I'm not going to pay over $50k for my next car. I'll be retired then, and I don't want payments that high.

Mdarringer don't say things you don't know. You don't even own an Audi so how do you know this?? I have 2 in my garage at 200k and 60k miles. They have not been in the garage other than servicing. I'm just amazed with your ignorance

You're such a stupid ass. I'm always studying market reports and the group has had VW/Porsche/Audi stores off and on. The data on the unreliability of Audis is well known.

Wow you sunk to a new low...

Admit it you don't have a clue because u look at papers and reports. Why don't you start owning cars other than your American cars and then we can talk more

Oh princess, poor sad, infuriated, overcompensatory princess...

You business model of owning the cars to derive an opinion is utterly ridiculous. Should I not believe Audi's own data?

Matt I am just saying maybe try new things?? I mean dont get me wrong. My Audis have been fantastic for the past 15 years. I have more issues and major problems with my Lexus or BMW than these Audi... I also have friends and family members who have Audi and love them more than the other brand.

Sometimes data dont tell the whole story? Its a fact.

I go through cars nearly as often as I change my Papis. LOL I spend time in lots of cars and the data on unreliable brands isn't wiped away by a sample of one.

200K miles is achievable with any modern car be it German, American or Japanese. Most problems occur due to cheap plastic parts in engine (BMW), complicated timing chains (Audi) or cheap plastic trim and upholstery (all Germans except for Mercedes S and G class) for which the replacement parts are priced expensively so many people decide to trade in instead of repair.

I wait a year after release to buy it! LOL!

Maybe the data is doctored by leftist libtards that hate German cars. Heck they do it with everything else like climate data for instance. All the 100s, 1000s of climate researchers doctor their data to make climate change seem real. I'm serious, it is the same with this reliability data, the alt-left hating on the old Axis powers of Italy and Germany.

That's an ugly Lincoln.