New Flagship? Chevrolet Reserves Zora Trademark In Multiple Markets

Long before the current C8-generation Chevrolet Corvette was introduced, the American car manufacturer went on a trademarking spree to secure the rights to ‘Zora’ in markets around the world.

In fact, it made more than 30 trademark applications for the name in 2014 alone, including in the United States, Canada, Switzerland, New Zealand, Moldova, Iceland, Australia, the European Union, Bahrain, Vietnam, Chile, Singapore, Mexico, Zimbabwe, and others.


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MDarringer - 6/8/2020 4:56:13 PM

+2 Boost

If GM had a competent leader instead of a gender token, Corvette would be a brand by now taking dead aim at Porsche.

ricks0me - 6/8/2020 7:42:16 PM

0 Boost

Tell that to the Gender Token
#Female Leadership Matters

supermoto - 6/8/2020 7:47:16 PM

-1 Boost

I just want the absolute best CEO, the best doctor, etc. I don't care what race or gender they are. To hire anyone other than the best is a terrible choice.

MDarringer - 6/8/2020 8:03:33 PM

-1 Boost

Then you must not be a Liberal. Tokenism means the world to them.

dumpsty - 6/9/2020 11:41:00 AM

+2 Boost

i've always known that an AWD Corvette would be bonkers.

but an AWD, gas-electric hybrid w/TT-V8 just sounds fantastical!