Toyota Land Cruiser Goes On Sale In The UK For More Than A Land Rover

Pricing for the all-new Toyota Land Cruiser has been announced, and put to rest any questions about whether or not the legendary 4x4 has gone upmarket. Prices start from £74,995 for the entry-level ‘Invincible’ model, or £79,995 for the retro-looking ‘First Edition’ version.

 

To put that into perspective, the four-door Land Rover Defender 110 – the Land Cruiser’s most direct rival – currently starts from £63,670. Even when fitted with seven seats like the Toyota, the Defender 110 is available for under £68,000.