Ferrari is Building A New Performance Purosangue Model

If you want a naturally aspirated V12-powered exotic crossover, then the only one currently on sale is the Ferrari Purosangue. This model represents the brand’s first venture into the high-riding game, and it takes on the Aston Martin DBX and Lamborghini Urus.

 

Production started in 2023 at the Emilia-Romagna factory in Maranello, Italy, a few months after the high-riding machine was introduced, and given that some could consider it a bit old, the Prancing Horse seems to have something fresh cooking in the stable. No, it’s not a mid-cycle refresh of the Purosangue, not yet, anyway, but something that might eventually up the ante for its two main rivals mentioned in the intro.