The Tesla Effect? Already Weak BMW EV Sales Decrease 3.7% In July

Plug-in electric car sales by the BMW Group in the U.S. keep dropping this year.

In July, the result was 49% lower than a year ago. BMW didn't even bother to say how many cars were sold exactly. Bassed on 1,859 reported in July 2018, we assume 948.

Because high sales of SUVs enabled BMW to increase overall sales, the share of plug-ins decreased to 3.7%

BMW 530e – 444 (3,721 YTD)
BMW i3 – 304 (2,511 YTD)
BMW i8 – 101 (774 YTD)
BMW 330e – 16 (697 YTD)
MINI Cooper S E Countryman ALL4 – 40 (364 YTD)
BMW X5 xDrive40e – 4 (160 YTD)
BMW 740e – 2 (63 YTD)
Total: 911 (8,290 YTD)

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atc98092 - 8/5/2019 10:55:21 AM

+12 Boost

The i3 just isn't a good fit for US drivers. Too little range, and even if you add the range extender it still only goes about 150 miles. Everything else is just too expensive for the typical buyer.

Car4life1 - 8/5/2019 11:40:29 AM

+10 Boost

It’s more like the ugly effect, has nothing to do with Tesla, ppl just can’t stand to look at an i3

While Tesla has proven there is a demand for EV’s at high/low price range, they continue to make a joke of themselves by seeing how many cars they can deliver without turning a profit.

How long does a company want to be broke and in demand at the same time, get it together Elon

rdce34 - 8/5/2019 12:33:07 PM

+8 Boost

The i3 is just not a good fit for the US. Add in the odd rear doors and polarizing design and expensive technology. No rear improvements except slightly improved range and you will get declining sales.