Posted on 10/29/2025 by Agent009 
Toyota has revealed a striking luxury GT coupé to mark the creation of its new dedicated luxury brand, Century - conceived as a rival to the likes of Bentley and Range Rover. 
 
The new model, revealed at the Tokyo motor show, is the third dedicated Century model – joining the flagship saloon that has been in production since 1967 and the Bentayga-sized SUV that was revealed in 2023 – and the first to go without Toyota badges entirely.
 
Century has been carved out as a new marque in its own right, sitting alongside Daihatsu, Lexus, Gazoo Racing and Toyota itself as the “pinnacle of the Toyota Group portfolio”.