Posted on 5/5/2026 by Agent009
Mini isn’t planning to further expand its line-up, new boss Jean-Philippe Parain has said, but offering increased options and customisation can help it to continue growing.
The Frenchman, who has previously held senior management roles within the BMW Group, took over at the British brand late last year.
In recent years Mini has renewed its line-up, with fresh versions of the electric Cooper hatchback and Countryman SUV, updates for the three- and five-door petrol Cooper hatchbacks and the new electric Aceman crossover.