Honda Tells Suppliers They Are Too Fat - Trim $9 Billion In Order To Compete with China
Posted on 9/2/2026 by Agent009
Japan's Honda aims to cut more than $9 billion in costs over the next four years and has instructed suppliers to drastically reduce their prices, according to internal documents and one person familiar with the matter.
The plan, reported here for the first time, is one of the most striking examples yet of how Japanese automakers are scrambling to deal with intensifying competition from China.