This is the ensemble public introduction, of course, as the second iteration of the regular Atlas first appeared earlier this spring at the New York Auto Show in April, and the Atlas Cross Sport came out in August. Now, they’re holding hands and going to sunny California.

       

The German automaker Volkswagen hasn’t been very active in the United States lately, only announcing earlier this month that it is collaborating with NBCUniversal to “bring comedy legends together” in the NBC100 collab starring Tina Fey and Rachel Dratch, with the spot putting a “comedic spin on everyday life while showcasing the design and technology of the all-new 2027 Volkswagen Atlas and Atlas Cross Sport.”