Tata is a company making headlines lately. For those that don’t know, Tata Motors is the Indian car manufacturer looking to expand to the global market with it’s micro car the Tata Nano. Even more noteworthy, in an ironic twist of fate, the Indian auto firm recently purchased British carmakers Jaguar and Land Rover from Ford Motor Company’s Premier Auto Group.
Tata has also made the claim that it can produce a new micro car that will undercut most small vehicles in the micro cars market such as the Smart Fortwo with a $2,500 price tag. These claims made big headlines last summer as gas prices in most of the U.S. were creeping past the $4.00 per gallon mark and SUV sales began to slump, small, efficient and cost-effective cars such as the Toyota Prius sales were heading skyward. In that same time, Tata decided to tell the world its intentions to bring its Nano the U.S. and Europe.
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