The Dodge Charger and Dodge Challenger, in current form, are coming to an end, and the Dodge brand is seizing the opportunity to celebrate in true, over-the-top Dodge style. The Dodge 2023 lineup will pay homage to the muscle car pair with seven special models, the return of a rainbow of heritage colors, an expansion of SRT Jailbreak models, a commemorative “Last Call” underhood plaque for all 2023 Charger and Challenger vehicles and a new, customer-focused vehicle allocation process.??Demon, Hellcat, Redeye, Scat Pack, Shaker, Jailbreak. Iconic Dodge Charger and Challenger models have ushered in a second golden age of the muscle car, continuously elevating the magic number for performance from the 707 horsepower of the original Hellcat to the 840-horsepower Challenger SRT Demon. Since the modern-day Charger was launched in 2005, the Brampton (Ontario, Canada) Assembly Plant has built 3 million Dodge vehicles, representing a billion horsepower.??Charger and Challenger are departing on top — Challenger closed 2021 as the No. 1 muscle car in the U.S. — with enthusiast demand that will only gain momentum as the brand teases the rollout of the 2023 vehicle lineup.??“We are celebrating the end of an era — and the start of a bright new electrified future — by staying true to our brand
* Popular Heritage Colors Return for 2023 Model Year, Commemorative Plaques Added, SRT Jailbreak Program Expands and New Vehicle Allocation Plan Announced
* Dodge teases seven 2023 special-edition models, hidden beneath car covers with cryptic graphics, during the first day of Dodge Speed Week at M1 Concourse in Pontiac, Michigan
* Six new models share a connection to iconic Dodge vehicles from the past
* Seventh and final 2023 Dodge model will be the last of its kind, to be revealed at the 2022 SEMA Show in Las Vegas, scheduled for Nov. 1-4, 2022
* Heritage exterior colors B5 Blue, Plum Crazy purple and Sublime green return to the fold, as well as modern color Destroyer Grey
* Each 2023 Dodge Charger and Challenger vehicle will carry a commemorative “Last Call” underhood plaque
* Popular SRT Jailbreak models expand for 2023 to include 717-horsepower Dodge Charger and Challenger SRT Hellcat
* All 2023 Charger and Challenger models will be allocated to dealerships at once, helping customers identify vehicles efficiently and easily for purchase
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