With the BMW X3 eating up the small luxury SUV market and with the introduction of Infiniti’s EX last week, Mercedes is getting ready to launch its small GLK SUV in 2009.
“There is one SUV segment that is exploding with growth, and that is the small or entry SUV,” Bernhard Glasser, head of product management at Mercedes-Benz USA, told Automotive News.
Mercedes’ SUV sales accounted for 29.1 percent of total U.S. sales so far for 2007, up from 11.9 percent 10 years ago when Mercedes launched its first SUV, the M class. Glasser pointed to Lexus as an example of an automaker with a strong percentage of light-truck sales. With that in mind, Glasser says the percentage of Mercedes-Benz SUVs are likely to increase...
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