We all have seen the humorous banter back and forth in the media between rivals BMW and Audi. Well now it appears Hyundai and VW are in the midst of a tongue in cheek war in the media as well.
Hyundai, firing the first salvo, wanted to make up for image and design concerns and coined a campaign with the slogan “the German among the Asians”.
VW never one to bear the brunt of a joke, just couldn’t hold back and fired back a counter in the following weeks.
Stay tuned these wars tend to escalate rather than be a one off.
Read Article