The new Saturn Aura is not only chalking up good reviews, it's also attracting all kinds of competitors' cars in trade, according to Jill Lajdziak, the GM marketing executive in charge of the Saturn brand.
"We're getting all kinds of vehicles in trade for the Aura," Lajdziak said. Saturn dealers report they are taking in Honda Accords, Toyota Camrys, crossover vehicles, and even BMWs for the Aura.
More than 40 percent of the Auras sold so far have been bought with highest trim level, she said.
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