Long before automakers reveal new models or share glitzy press releases with the world's motoring media, trademark filings often give us our first genuine clues that something interesting is brewing. Although a lot of guesswork is involved, our assumptions often prove correct.
Last year, Honda filed a trademark for the TrailSport name; this obviously hinted at a more rugged Honda and that was exactly he case when the Passport TrailSport debuted last year. We've seen much the same with the Bronco following the Warthog trademark and with Hyundai after the Palisade trademark was filed.
Read Article