On February 14, many people’s Twitter feeds were flooded with Musk messages instead of the usual Valentine’s Day content. According to an investigation by journalists at Platformer, the “glitch” was caused by a change in algorithm ordered by Musk. Twitter CEO complained that his tweet about the Super Bowl got less engagement than President Biden’s.
Elon Musk may have surprised many people when he announced his decision to buy Twitter. Nevertheless, the real surprise was when people found out that Musk’s new toy was keeping him busy more than it should, distracting him from more important affairs. Musk invested a lot of his time and energy into managing Twitter, and one can say he lives and breathes through his tweets. This probably explains why he was unsatisfied with how his message fared during the Super Bowl weekend.
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