The American automotive market in 2025 has shown resilience despite challenges like import tariffs, rising prices, and shifting consumer preferences toward hybrids and EVs. Based on sales data from the first half of 2025 (January to June), total new vehicle sales reached approximately 8.1 million units, marking a 3.2% increase compared to the same period in 2024. Pickup trucks continue to dominate, with the "Big Three" American brands (Ford, Chevrolet, and Ram) holding strong in the top spots. SUVs follow closely, reflecting the ongoing shift away from traditional sedans, though a few passenger cars like the Toyota Camry and Honda Civic still make the list. Electric vehicles, particularly from Tesla, are gaining ground but face competition from hybrids amid fluctuating demand.
This list is compiled from reliable sources such as Car and Driver, Automotive News estimates, and industry reports. Sales figures for the top 25 are provided where available (with estimates for Tesla models, as the company does not report detailed breakdowns). For ranks 26-40, exact sales numbers are less readily available in public data, but the models are ranked based on comprehensive sales rankings and trends from automotive analytics. Note that final full-year rankings may shift as the second half unfolds, especially with potential tariff impacts raising prices by up to $2,000 per vehicle on average.
Key Trends in 2025 Vehicle Sales
* Pickup Trucks Reign Supreme: Trucks account for five of the top six spots, driven by their versatility, towing capabilities, and popularity in both personal and commercial use. The Ford F-Series has held the top spot for over 40 years, and 2025 is no exception.
* SUV Boom Continues: Compact and mid-size SUVs like the Toyota RAV4 and Honda CR-V lead their segment, with hybrids making up a significant portion of sales (e.g., over 40% of RAV4 sales are hybrids).
* Sedans Holding On: While SUVs and trucks dominate, sedans like the Toyota Camry and Honda Civic remain bestsellers thanks to reliability, fuel efficiency, and hybrid options.
* EVs and Hybrids: Tesla's Model Y and Model 3 are the top EVs, but overall EV sales are mixed due to infrastructure concerns and price volatility. Hybrids are surging, with models like the RAV4 Hybrid and Corolla Hybrid contributing heavily to their parents' totals.
* Market Context: Sales growth was fueled by strong Q2 performance, but analysts predict a slowdown in the second half due to tariffs and reduced incentives. Brands like General Motors and Ford saw double-digit gains, while imports faced headwinds.
The Top 40 Best-Selling Vehicles in America (First Half 2025 Sales)Rank | Model | Category | Sales (Units) | Notes |
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1 | Ford F-Series | Truck | 412,848 | America's bestselling vehicle for decades; up 17% YoY. |
2 | Chevrolet Silverado | Truck | 283,812 | Strong performance in light- and heavy-duty variants. |
3 | Toyota RAV4 | SUV | 239,451 | Top SUV; hybrids account for ~40% of sales. |
4 | Honda CR-V | SUV | 212,561 | Up 8% YoY; hybrid version popular. |
5 | Ram Pickup | Truck | 167,986 | Down slightly YoY but refreshed model boosting Q2. |
6 | GMC Sierra | Truck | 169,182 | Up 36% YoY; includes heavy-duty models. |
7 | Chevrolet Equinox | SUV | 157,638 | Up 46% YoY; new EV variant adding 27,749 units separately. |
8 | Toyota Camry | Car | 155,330 | Top passenger car; now hybrid-only for 2025. |
9 | Tesla Model Y | SUV | 146,000 (est) | Top EV; down YoY due to market saturation. |
10 | Toyota Tacoma | Truck | 130,873 | Up 89% YoY with new generation. |
11 | Honda Civic | Car | 128,236 | Down 1% YoY; hybrid variant strong. |
12 | Toyota Corolla | Car | 120,052 | Includes hybrid models; up 22% YoY. |
13 | Chevrolet Trax | SUV | 119,593 | Affordable entry-level SUV; strong Q2. |
14 | Hyundai Tucson | SUV | 113,310 | Up 25% in Q2; bestseller for Hyundai. |
15 | Nissan Rogue | SUV | 109,563 | Down 22% YoY; tough year for Nissan. |
16 | Ford Explorer | SUV | 104,929 | Up 24% in Q2; new mid-size SUV leader. |
17 | Jeep Grand Cherokee | SUV | 99,668 | Down 7% YoY; top Jeep model. |
18 | Subaru Forester | SUV | 95,972 | Up 3% YoY; refreshed model incoming. |
19 | Subaru Crosstrek | SUV | 90,334 | Up 14% YoY; affordable AWD option. |
20 | Kia Sportage | SUV | 87,172 | Up 9% YoY; hybrid and PHEV variants. |
21 | Ford Maverick | Truck | 86,056 | Up 26% in Q2; hybrid bestseller. |
22 | Jeep Wrangler | SUV | 85,613 | Up 23% in Q2; iconic off-roader. |
23 | Nissan Sentra | Car | 85,523 | Down 4% YoY; compact sedan. |
24 | Ford Escape | SUV | 82,589 | Up 11% YoY; strong Q2. |
25 | Tesla Model 3 | Car | 80,000 (est) | Up from 2024; affordable EV. |
26 | Honda HR-V | SUV | N/A | Compact crossover with strong value. |
27 | Subaru Outback | SUV | N/A | Wagon-like SUV with AWD standard. |
28 | Toyota Tundra | Truck | N/A | Full-size truck with hybrid option. |
29 | Hyundai Elantra | Car | N/A | Efficient compact sedan. |
30 | Ford Transit | Van | N/A | Commercial van leader. |
31 | Chevrolet Traverse | SUV | N/A | Three-row family SUV. |
32 | Toyota Grand Highlander | SUV | N/A | Larger three-row version of Highlander. |
33 | Chevrolet Tahoe | SUV | N/A | Full-size SUV with towing prowess. |
34 | Hyundai Palisade | SUV | N/A | Upscale three-row SUV. |
35 | Jeep Compass | SUV | N/A | Compact off-road capable SUV. |
36 | Chevrolet Trailblazer | SUV | N/A | Subcompact crossover. |
37 | Toyota Sienna | Minivan | N/A | Hybrid minivan bestseller. |
38 | Chrysler Pacifica | Minivan | N/A | PHEV option available. |
39 | Kia Sorento | SUV | N/A | Mid-size SUV with hybrid. |
40 | Toyota Corolla Cross | SUV | N/A | Compact crossover based on Corolla. |