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Can two struggling automakers make one powerhouse?

 

That's the question China's BYD is asking in relation to Maserati, reports Automotive News, after BYD Executive Vice President Stella Li told reporters that brands like Maserati are "very interesting." Maserati Chief Operating Officer Santo Ficili has reiterated that Maserati is "not for sale," a drum Stellantis has been beating for ages to a skeptical audience. But we can see why such a move would make sense. The new Stellantis comeback plan prioritizes Jeep, Ram, and Dodge, and if Stellantis were interested in letting go of ailing Maserati, it would have one less brand to reinvigorate, plus some extra cash on the ledger. But that's not the only potential benefit.


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What Would Happen If BYD Bought Maserati?

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