Audi of America Inc. will unveil 15 new models by 2010, says Wolfgang Hoffmann, director of product management.
“Four or five of the new models will be in niches where we don’t play yet,” he says.
In an interview at the recent New York Auto Show here, Hoffmann tells Ward’s the cross/utility vehicle segment holds a lot of potential for Audi’s volume growth.
He also notes Audi’s Q7 CUV will get a hybrid-electric version powered by a gasoline engine next year. “We see the most (growth) potential in the Q7 at the moment,” he says.
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