Hyundai was awarded this year’s top U.S. marketer in an annual poll of readers by Automotive News sister publication Advertising Age. The votes that came in at AdAge.com had Hyundai leading with 40% of readers selecting it.
Trailing the carmaker were Wal-Mart (30%), McDonald’s (14%), Lego (10%) and Amazon (7%). Hyundai was given the accolade when it was first noticed to have made a bold stroke in the midst of the recession at the beginning of the year.
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