Chrysler Group today reported sales increases on several models, both year-over-year and month-over-month. The Chrysler Sebring Sedan, Dodge Avenger, Dodge Journey and Dodge Grand Caravan all reported year-over-year sales increases. The Chrysler PT Cruiser, Chrysler Sebring Convertible, Jeep® Commander, Jeep Liberty, Jeep Compass, Jeep Patriot, Dodge Viper, Dodge Dakota and Ram Cab Chassis all reported month-over-month sales increases.
"The company showed some encouraging signs this month, providing a good foundation going forward and reinforcing our promising future which everyone in the company is excited about," said Fred Diaz, President and Chief Executive Officer-Ram Brand and Lead Executive for the Sales Organization, Chrysler Group LLC. "Consumer confidence is building now that we've released our five-year business plan, and we're showcasing our brands, great products and cool features in new advertising."
Chrysler Group reported total U.S. sales for November of 63,560 units, increasing its market share to 8.4 percent. Sales declined 25 percent versus November 2008. The company finished the month with 176,282 units in inventory, representing a 64-day supply. Inventory is down 56 percent compared with November 2008. Overall industry figures for November are projected to come in at an estimated 11.0 million SAAR.
November Brand U.S. Sales Highlights
Jeep Brand sales increased 14 percent compared with October 2009. Jeep Commander, Jeep Liberty, Jeep Compass and Jeep Patriot all posted increased sales versus October 2009.
Chrysler Sebring Sedan increased sales 84 percent (2,674 units) compared with November 2008. Chrysler PT Cruiser and Chrysler Sebring Convertible both posted sales increases versus last month.
Dodge Journey sales increased 93 percent (5,434 units) versus the same time period last year, Dodge Avenger saw sales increase 51 percent (3,571 units) compared with November 2008, and Dodge Grand Caravan sales increased 35 percent (8,171 units) versus November 2008. Dodge Viper increased sales compared with the previous month.
Dodge Dakota and Ram Cab Chassis vehicles both posted sales gains compared with October 2009.
In November, overall Mopar U.S. net sales were consistent with last month's sales. Compared with the same time period last year, Mopar accessory sales per new unit were up 8 percent while service contracts per new unit sold increased 7 percent. Mopar sales for Remote Start are up 20 percent versus 2008.
Later this month, Mopar will begin taking orders for FLO TV, a feature that offers Chrysler, Jeep, Dodge and Ram buyers live, mobile television. Chrysler Group LLC will be the first automaker in the U.S. to offer live, mobile TV.
Incentives
Chrysler Group LLC continues its "Year-end Wrap Up," which offer consumers the choice of a gift for themselves or some extra cash in their pocket as the holiday season approaches.
Chrysler Group also is continuing its "Invest in America" partnership with credit unions in the United States by offering preferred pricing on eligible Chrysler, Jeep, Dodge and Ram Truck vehicles to the more than 90 million credit union members.
2010 Model Year vehicles:
Chrysler Brand:
Beginning today, consumers purchasing select Chrysler vehicles can choose from:
- 0 percent financing for up to 60 months
- Consumer cash of up to $3,000
- All-wheel drive at no cost with the purchase of a Chrysler 300
- A no-cost DVD system with the purchase of a Chrysler Town & Country minivan
- Attractive financing rates and a no-cost service/maintenance program for 3 years/36,000 miles
Jeep Brand:
Jeep customers can choose from 0 percent financing for up to 60 months, consumer cash of up to $4,000 or attractive financing rates and a no-cost service/maintenance program for 3 years/36,000 miles.
Dodge Car Brand:
Beginning today, consumers purchasing select Dodge vehicles can choose from 0 percent financing for up to 60 months, consumer cash of up to $2,500 and all-wheel drive at no cost with the purchase of a Dodge Charger.
Ram Truck Brand:
The Ram Truck Brand is offering consumers various combinations of attractive financing and/or consumer cash, including 0 percent financing for up to 48 months or 2.9 percent financing for 60 months, or consumer cash of up to $2,500.
Ram is also offering consumers 0 percent financing for up to 72 months or up to $5,500 in consumer cash on most 2009 Dodge Ram trucks.
All incentives are valid through Jan. 4, 2010.
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