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Without question probably one of the more anticipated vehicles of the year was the 2011 Ford Fiesta.

And when I drove it in San Francisco, I walked away relatively impressed.

But as The Truth About Cars points out, marketing and a great product "doesn't mean squat," if you cannot get the car into consumer's hands. Well said, Mr. Niedermeyer.

Additionally, we have to wonder how well the Fiesta is doing. For such a "cheap" car is the car doing as well as thought? Sources close to the Spies suggest otherwise but we cannot seem to make out if the car is/isn't doing well because of the delays.

What we can tell you, however, is that we'll be keeping a close eye on the matter and the success/failure of Ford's Spanish friend.

**Click "Read Article" to hear more about the Fiesta and its delivery woes


While AdAge raves over Ford’s “product placement plus” marketing scheme for the Fiesta, actual customers for the Mexican-built subcompact are starting to get testy. The Fiesta’s Facebook page is home to several customer complaints about slow delivery of Fiesta, and Ford has already sent out $50 Mastercard gift cards to waiting customers. But in the letter accompanying the gift cards, Ford blamed hurricanes for Fiesta delays… and it turns out there’s more to the story than that. The Freep reports that 6,000 Fiestas were delayed last week due what Ford’s Mark Fields calls “a part-quality issue....

[Source: The Truth About Cars]








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The TRUTH About The Ford Fiesta Launch?

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