Launched at the 2011 Geneva Motor Show, the Jaguar XKR-S is a really stunning product. When I got my first glimpse at the XKR-S at the 2011 New York Auto Show, one thing I really liked about it was that it exudes a lot of badass qualities.

It has presence, no doubt.

Equipped with a 550 horsepower, 502 lb-ft torque V8 powerplant, the XKR-S is likely the most focused Jaguar product in quite some time. It's the king of kings. But there is one problem:

Why not just get an Aston Martin V8 Vantage S?

Maybe the video down below can answer that for us. With that said, we provided a press release as a refresher on the new Jaguar XKR-S.

Jaguar's press release follows:

Jaguar will launch the new Jaguar XKR-S at the Geneva Motor Show on March 1, 2011. With a higher output supercharged V8 engine, revised suspension, and a new aerodynamically-driven design, the Jaguar XKR-S expresses the company's long held duality of purpose: GT luxury with incredible performance.

"The XKR-S is a bold and exciting new model for Jaguar," said Adrian Hallmark, Jaguar's new Global Brand Director. "We expect to attract both loyal and new Jaguar driving enthusiasts who still want the comfort, opulence and class only a Jaguar can offer, combined with inspirational performance."

The Jaguar XKR-S produces 550 hp with 502 lb/ft of torque, offers a top speed of 186mph (300km/h), and can accelerate from 0-60mph in 4.2 seconds. Full details, images and video of the Jaguar XKR-S will be released at the Geneva Motor Show press day on March 1, 2011.

[Source: YouTube VIA Jaguar]

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VIDEO: The Jaguar XKR-S Makes Its Way Around The Track

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