The American Express "Black" card is one of those mythical beasts that comes along only when someone of extreme wealth decides to throw it down. To keep this brief, it's highly exclusive and you MUST have the credentials to gain access to this card.
The coolest part about the card is that it's actually fashioned out of titanium, unlike all of the other credit cards, which are plastic. Yeah, AMEX wasn't fooling around when they decided to do this one.
But if you were up one night at 3:00 a.m. trying to figure out what cars these exclusive owners would buy most frequently, you'd probably assume "Bentley, Rolls-Royce, Ferrari, Aston Martin," etc. According to Hyundai Motor Co.'s U.S. head honcho you'd be wrong.
That's because Hyundai is one of the top marques with six percent of owners claiming the Korean auto in their garage. Believe it.
This is how the rest of the list shakes down:
1) BMW - 22%
2) Mercedes-Benz - 21%
3) Porsche - 15%
4) Lexus - 11%
5) Ferrari - 8%
6) Acura - 7%
Hyundai Motor Co. has gotten a lot of traction out of offering low-priced, well-appointed cars, appealing to price conscious people who want premium appointments, but don’t want to pay for them.
This is particularly true with its Genesis and Equus models, which offer significant discounts to similarly equipped competitors in the mid and full-sized luxury segments. But today Hyundai U.S. Chief John Krafcik shared a curious bit of info that seems almost implausible. The brand also seems to appeal to the very wealthy.
American Express Centurion Card holders – those people who are rich enough that they are offered a “Black Card” with a nearly unlimited line of credit and a host of other niceties – buy Hyundais at a disproportionately high rate compared with other cars. Indeed, 6% of Black Card holders say they have a Hyundai in the garage. That’s tied with Bentley and Audi. Others on the list: BMW is tops with 22%; then Mercedes with 21%; Porsche with 15%; Lexus, 11%; Ferrari, 8%; and Acura, 7%...
[Source: The Wall Street Journal]
2011 ALMS Northeast Grand Prix Photo Gallery
Cars And Parades! Tribute To The Fourth Of July Photo Gallery
Eurocar Heaven! Best Of Rome Photo Gallery
2012 MINI Coupe Photo Gallery
2012 Hyundai Genesis 5.0 R-Spec Photo Gallery
2011 Concours On Rodeo Drive Photo Gallery
Read Article