Hyundai Motor America today announced sales of 52,051 vehicles in September, a 12 percent total sales increase compared with the same period a year ago, and a 16 percent retail sales increase over last September. "Finishing September with such strong momentum is no small feat, especially considering the disappointing economic climate," said Dave Zuchowski, Hyundai Motor America's executive vice president of national sales. "Consumer demand remained strong, vehicle availability improved, and we've added yet another entry to our family of standard 40 MPG fuel economy vehicles with the all-new Veloster."
Year to date, Hyundai sales are up 20 percent versus 2010 in total, and up 31 percent at retail. Sales to fleet accounts represent 11 percent of the total sales year-to-date and just 10 percent for the month of September. Thirty-seven percent of Hyundai vehicles sold in September achieved 40 MPG fuel economy ratings.
Santa Fe and Tucson, the heart of Hyundai's crossover line-up, registered sales increases of 67 and 36 percent, respectively. Equus, the highest-ranking premium luxury car in the 2011 J.D. Power and Associates APEAL study, delivered another strong month and has already exceeded its first full-year sales target.
"The Veloster, our new 40-MPG 3-door sport coupe, hit dealerships in mid-September and American car-buyers weren't far behind," said John Krafcik, Hyundai Motor America's president and CEO. "We've delivered 838 Velosters to 838 happy owners in less than two weeks, with very strong demand from all parts of the country, and from all types of buyers."